摘要
具有网络效应的产品是指消费者在消费这种产品时所获得的效用会随着购买这种产品的其他消费者数量的增加而不断增加的产品。本文通过建立一个有两个厂商的离散动态决策模型,研究在分散决策的市场经济中生产具有网络效应的产品的厂商的价格决策对产品市场占有率的影响,价格决策影响产品市场占有率的动态演化的过程,以及市场均衡的条件和特征,包括产品不占有市场、占有部分市场以及占有全部市场的价格条件。
The goods with network effect mean that consumer＇s utility will be improved when the number of the consumers of these goods increases. This paper sets up a discrete dynamic decision model with two producers to study the effect of the behaviors of producers of the goods with network effect on the market share in decentralized economies, the dynamic process of the market share affected by the price decision, and the price conditions and the nature of the equilibrium. We derive the price conditions on which the producer will hold no market, part of the market and the whole market.
出处
《数量经济技术经济研究》
CSSCI
北大核心
2005年第9期96-102,共7页
Journal of Quantitative & Technological Economics
关键词
网络效应
价格竞争
市场份额
Network Effect
Price Competition
Market Share
