摘要
从设计管理的视角出发,对工业设计管理的产生和概念提出了自己的看法,并通过实例分析,对其所要解决的设计的统一性问题进行了探讨,提出了以产品设计风格和设计师个性,企业形象和品牌宣传以及设计表现和软件的统一性为基础,以达到工业设计管理中的统一性的观点。
The view on the origination and conception of industry design administration from the angle of design administration was brought up. In addition, the problem of the oneness of design to be solved was discussed through case analysis. The viewpoint was put forward that to achieve the oneness of industry design administration should based on the oneness of products' style, designers' personality, corporate identity, brand propagation, design representation and design soft ware.
出处
《包装工程》
CAS
CSCD
北大核心
2005年第4期131-133,共3页
Packaging Engineering
关键词
工业设计
设计管理
统一性
Industry design
Design administration
Oneness