摘要
两年前笔者曾为《电器制造商》撰写过一篇题为《入世与中国家电产业面临的挑战》的文章,两年之后当中国已经加入WTO的时候,我们再来看中国家电业的竞争形势,面对的将是如下的话题:
Since China entered the WTO, China's household electrical appliance industry has been facing a competitive situation with new characteristics: the rivals from transnational corporations are now changing, the competitive position of Chinese enterprises is also changing. A new competitive environment is now taking form. China's industry has enormous business opportunities and advantages in production scale and labour costs. Nevertheless, the industry's profits are dropping. What restricts the industry's competitive power? How can the industry find a way out?