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行为金融指导下的风险投资决策 被引量:5

Venture Capital Decision Making By Behavioral Finance Theory
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摘要 行为金融理论是自20世纪80年代兴起的金融学说。目前这一学说正是西方金融研究和实践的前沿领域,同时也是热门领域。在简述了行为金融和风险投资的有关内容之后,分析了二者的切合点,最后介绍了行为金融理论从心理和决策角度对风险投资决策的建议。 Behavioral Finance Theory arose since the 1980's, and is becoming the former and pop field of finance research and practice in west at present. In this paper after presenting the related content of Behavioral Finance and Venture Capital,then analyzed the joint of them,we introduced the advices to Venture Capital decision making given by Behavioral Finance Theory in the point of psychology and decision-making at last.
作者 何俊德 陈威
出处 《科技进步与对策》 CSSCI 北大核心 2004年第11期118-120,共3页 Science & Technology Progress and Policy
关键词 行为金融 风险投资 决策 behavioral finance venture capital decision making
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