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试论以顾客为中心的经营理念 被引量:1

Disscussion on Taking Customers as the Center Managing Theoretical Sense
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摘要 “以顾客为关注焦点”是质量管理几项原则之首,足见顾客的重要性。着重分析了以顾客为中心的经营理念的现实意义,从“卡诺的顾客感知模型”理论出发阐述了如何实现以顾客为中心的经营理念。 Taking customers as the concerned focus is the first of quality management principles.It shows that customers are quite important.This paper mainly analyzes theoretical sense and describes how to realize this managing theoretical sense started from Carnon customers sensation model theory.
出处 《机械管理开发》 2004年第4期111-112,共2页 Mechanical Management and Development
关键词 顾客 中心 经营理念 Customer Center Managing theoretical sense
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共引文献7

同被引文献54

  • 1邵丹,杨俊,徐中和.服务失误与服务补救对客户满意度的影响分析[J].科技进步与对策,2004,21(6):132-134. 被引量:14
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  • 3陈忠卫,董晓波.服务补救理论述评[J].中外企业家,2005(4):86-91. 被引量:38
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