摘要
日本一直是我国最大的旅游资源国 ,自改革开放以来 ,在来华旅游的外国人中曾居首位。但是 ,目前 ,不论从日本的来华人数看 ,还是从游客的消费结构看 ,日本来华旅游客源市场不容乐观。分析日本来华旅游客源的特征和近年来日本出境旅游市场的变化 ,拓展日本旅华客源市场 ,一方面是对现在客源市场进行深层次开发 ;
Japan has been the langest origind tourim country to China.Since the reform and open-up;Japanese have ranked the firsrt place in visiting china amory ou the foregn fourists.Hawerer,there still exist some concerns in this market in terms of the numher of Japanese visitors and ther consumption Struvtune.According to an analysis on the chareiteristics of the current Jalanese original tourism market and the chaye of Japanse ioutboud towrism market,the papcr proposes thet to enlarge this market.it is necessay to make further exploitetion in it and,build the rcme and attrection of tourism in China.
出处
《商业研究》
北大核心
2004年第17期119-122,共4页
Commercial Research
关键词
日本旅客
中国
旅游业
客源市场
orignal tourism country
international tourism
inbound tourism
outbound tourism