摘要
联想集团建立隔绝机制以抵挡市场竞争者对其已有竞争优势的削弱或对其竞争优势的模仿。分析了联想业务、技术、品牌战略等方面的隔绝机制,以及可能对隔绝机制发挥作用产生影响的价格、技术、成本、管理等方面的因素。
Legend Group Limited sets up some isolating mechanisms to resist other competitive firms' weakening or imitating of its competitive advantage.The article analyses those isolating mechanisms on Legend's business,technique and brand strategies,mentions some factors including price,tech,cost and management that may have effect on isolating mechanisms' performance.
出处
《科技进步与对策》
CSSCI
北大核心
2004年第5期153-155,共3页
Science & Technology Progress and Policy
