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试析中国传媒娱乐化产生的原因

On the causes of Chinese media entertainment
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摘要 当前,传媒的娱乐功能日益凸现,其娱乐化已成为一个不争的事实。为了顺应这股潮流,各大媒体争相对自己的版面或节目进行改革,加入更多的时尚元素,以吸引受众的眼球。那么,究竟什么是传媒的娱乐化,又是什么造就了传媒的娱乐化?这是本文试图探讨的问题。 At present,the entertainment of the media has become more apparent,the entertainment has become an indisputable fact.In order to conform to this trend,major media or programs of their own to reform the layout,add more fashion elements to attract the audience.So,what is the media entertainment,is what makes the media's entertainment? This is the paper attempts to explore the issue.
作者 李雪晶
出处 《佳木斯教育学院学报》 2011年第2期453-453,共1页 Journal of Jiamusi Education Institute
关键词 娱乐性内容 受者中心观 第四功能 entertainment content the centre for the view the fourth function
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  • 7Peter Vorderer在《It's all entertainment-Sure. But what exacdy is entertainment?》中提到: "entertainment through mediais a form of playing, i.e., a form of coping with reality. An activity that is most often characterized by different forms of pleasure but in certain situations also by unpleasant aspects,"
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  • 10Peter Vorderer. “It's all what exactly is entertainment?” Department of Journalism and Communication Research, Hanover University of Music and Drama, Hohenzollernstrasse 47, 30161 Hannover, Germany.

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