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Cost Management Research Based on E-commerce Logistics Mode
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作者 Zhi Wang 《International Journal of Technology Management》 2014年第12期129-130,共2页
This paper describes the real-time and the importance of the study about e-commerce logistics cost management ,analyzes the development status of today' s e-commerce logistics and compares it with the traditional log... This paper describes the real-time and the importance of the study about e-commerce logistics cost management ,analyzes the development status of today' s e-commerce logistics and compares it with the traditional logistics, defines the e-commerce logistics cost management .Based on this, it summarizes the cost structure of e-commerce logistics, proposes factors affecting the cost of logistics, builds the basic ideas of logistics cost management, and thus introducts the accounting methods about logistics cost .Finally, puts forward to the content and methods of logistics costs budget, controling the cost effectively. 展开更多
关键词 e-commerce logistics model logistics costs Cost Management CONTROL
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A Study on Establishing a Cross-border E-commerce Logistics System for Agricultural Products in Sichuan Province in the Context of the Belt and Road Initiative
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作者 You Jing Chen Haonan 《Contemporary Social Sciences》 2021年第5期13-28,共16页
The rapid development of cross-border e-commerce,especially since Chengdu was listed as an Integrated Pilot Zone for Cross-Border E-Commerce in 2016,has led to a rising trade value of agricultural products in the metr... The rapid development of cross-border e-commerce,especially since Chengdu was listed as an Integrated Pilot Zone for Cross-Border E-Commerce in 2016,has led to a rising trade value of agricultural products in the metropolis.This upward trend is also attributed to the China-Europe Railway Express and the Chengdu International Aviation Hub Integrated Functional Area,two infrastructure systems that have opened more international logistics channels for agricultural products in Sichuan province.However,the development of cross-border logistics has failed to respond to the rapid growth of cross-border e-commerce for agricultural products.This problem has given rise to longer delivery cycles,higher costs,and reduced product quality,hindering the development of cross-border e-commerce for agricultural products.Currently,most research efforts are focused on selecting a logistics mode which has created an urgency is to establish a logistics system.To that end,we must utilize the opportunities and preferential policies brought about by the Belt and Road Initiative to advance the establishment of a cross-border logistics system for agricultural products,which will create more channels for selling Sichuan’s agricultural products overseas.This article analyzes the current situation of the cross-border logistics system for agricultural products produced by the province and studies the potential relationships between a logistics system and cross-border trade of agricultural products.It seeks to build a logistics system that meets the demands of cross-border transactions using economic theories focused on cross-border e-commerce and logistics.Such a logistic system will help shorten long delivery cycles,cut delivery costs,and guarantee the quality of agricultural products.Also,it can contribute to the rapid development of cross-border e-commerce of agricultural products and solve problems in developing the agricultural products logistics system of Sichuan province. 展开更多
关键词 the Belt and Road Initiative agricultural products cross-border e-commerce logistics system
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Optimization of E-commerce Logistics Network in African Countries
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作者 Noubaradjim Banyanan 《Proceedings of Business and Economic Studies》 2021年第3期92-99,共8页
The purpose of this research is to assist the Central African's logistics network authorities in making,evaluating,and realizing their decisions in regard to the development and management of e-commerce logistics ... The purpose of this research is to assist the Central African's logistics network authorities in making,evaluating,and realizing their decisions in regard to the development and management of e-commerce logistics network of companies・This article evaluated and used mathematical models which provided a descriptive analysis on the current situation of its'logistics network while applying the e-commerce logistics network optimization method in dealing with common issues of the logistics network in Central Africa,especially Chad.The suggested network in this study would promote the^from plant-to-from DC"ratio of 83%to 17%which conforms to the companies*objective in progressing towards direct plant shipments.In regard to that,it was proved that direct plant shipments could reduce the distribution costs from 12%to 3%of the net sales(approximately$135,000 in monthly savings). 展开更多
关键词 Central Africa logistic network OPTIMIZATION e-commerce
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Research of Order Allocation of E-commerce Logistics Service Supply Chain Considering Customer Evaluation
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作者 HU Yanyong 《International Journal of Plant Engineering and Management》 2020年第1期1-13,共13页
Based on the importance of customer evaluation for developing e-commerce enterprises,this paper analyzes the customer evaluation as a fuzzy variable and establishes a multi-objective mixed integer order allocation pla... Based on the importance of customer evaluation for developing e-commerce enterprises,this paper analyzes the customer evaluation as a fuzzy variable and establishes a multi-objective mixed integer order allocation planning model by considering customer satisfaction,which maximizes customer praise and minimizes procurement cost.As the optimization goal,transaction cost is optimized for the order allocation of the secondary e-commerce logistics service supply chain.In order to defuzzify the customer evaluation,a fuzzy evaluation method is designed to transform the customer evaluation from fuzzy language evaluation to numerical measurement.Finally,the feasibility and effectiveness of the model are verified by using a specific example,and the order is made for the e-commerce enterprise.The allocation provides a theoretical reference. 展开更多
关键词 customer reviews e-commerce logistics service supply chain order allocation
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Domestic E-commerce Logistics Sees Rapid Growth
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作者 Richard Zhu 《China's Foreign Trade》 2014年第5期42-42,共1页
Due to strong consumer de-mand,favorable policies,and large-scale capital in-flow,domestic e-commerce logistics is seeing rapid growth,accord-ing to a recent report by Roland Berger Strategy Consultants.
关键词 COMMERCE favorable logistics Berger SEEING OPERA c
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Legal Regulation of Head Anchors in Live-Streaming E-Commerce from the Perspective of Duty of Care 被引量:1
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作者 Ma Zhiguo Jia Jinrun Zhang Xiaohao 《科技与法律(中英文)》 2025年第2期125-137,共13页
The integration of the digital economy with the traditional sales industry has prompted the robust growth of e-commerce.Live-streaming e-commerce,as a novel business model,has gained immense popularity.However,is⁃sues... The integration of the digital economy with the traditional sales industry has prompted the robust growth of e-commerce.Live-streaming e-commerce,as a novel business model,has gained immense popularity.However,is⁃sues of regulatory loopholes and inefficacy continue to surface.In live-streaming e-commerce,the head anchor,as host of the live-streaming rooms,wields significant influence in determining the goods to be showcased and marketed.Such influence expands risks such as infringement of intellectual property rights.Yet the uncertainty in law concerning the identity of head anchors results in a lack of accountability.Current norms are inadequate in constraining the group of head anchors.Drawing on the principles of risk control,the alignment between benefit and risk,and the theory of so⁃cial cost control,this paper argues that it is both justifiable and feasible to impose a duty to exercise reasonable care on head anchors.To effectively enshrine this duty in law,it is of great importance to redefine the mechanism of identifying the duty of care of head anchors in live-streaming e-commerce.In particular,the contents of the duty of care under⁃taken by head anchors and the consequences of breaching such a duty of care should be clarified. 展开更多
关键词 head anchor live-streaming e-commerce digital economy duty of care
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Research on the Influencing Factors of China's Cross-border E-commerce Exports to Countries Along the“Belt and Road” 被引量:1
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作者 Xinhao Zhao 《Proceedings of Business and Economic Studies》 2025年第2期321-325,共5页
Cross-border e-commerce,as a new form of international trade,has shown great development potential in the context of the“Belt and Road”initiative.Based on the cross-border e-commerce export data from 2015 to 2024,th... Cross-border e-commerce,as a new form of international trade,has shown great development potential in the context of the“Belt and Road”initiative.Based on the cross-border e-commerce export data from 2015 to 2024,this paper analyzes the influencing factors of China's cross-border e-commerce exports to countries along the“Belt and Road”by constructing an econometric model.The study found that factors such as the perfection of digital infrastructure,the efficiency of logistics and transportation,the convenience of payment and settlement,and the penetration rate of consumers online shopping significantly affect the export scale of cross-border e-commerce.Institutional factors such as the development level of e-commerce platforms in countries along the route,market access thresholds,and tariff policies also play an important role.Based on the research results,suggestions are put forward to strengthen the construction of cross-border payment system,optimize the logistics distribution network,promote customs clearance facilitation,and deepen cooperation in the field of e-commerce,to provide references for promoting the development of China's crossborder e-commerce exports to countries along the“Belt and Road.” 展开更多
关键词 The Belt and Road Cross-border e-commerce Export trade Influencing factor
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一类调制耦合logistics模型的动力学行为
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作者 李亚男 刘娜 余志恒 《数学进展》 北大核心 2025年第3期545-570,共26页
本文主要研究了一类调制耦合logistics模型的动力学行为.我们首先运用多项式完全判别系统理论处理相关高阶半代数系统,并给出了该模型在各个不动点处的拓扑分类及其局部稳定性.其次,利用中心流形定理,我们分别给出该模型在不同非双曲情... 本文主要研究了一类调制耦合logistics模型的动力学行为.我们首先运用多项式完全判别系统理论处理相关高阶半代数系统,并给出了该模型在各个不动点处的拓扑分类及其局部稳定性.其次,利用中心流形定理,我们分别给出该模型在不同非双曲情形下不动点附近发生跨临界和超临界倍周期分岔的参数条件.此外,我们还证明了该模型具有Marotto意义下的混沌.最后,借助Maple 2023和Matlab R2019a,我们对该模型的动力学行为进行数值模拟,以进一步验证前述理论结果的正确性. 展开更多
关键词 耦合logistics模型 多项式完全判别系统 分岔 Marotto混沌
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Research on Purchasing Behavior on E-commerce Platforms of Low-income People of Vietnam
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作者 Pham Tu Linh Vu Thi Tung Chi +1 位作者 Nguyen Thi Minh Nguyet Tran Van Trung 《Economics World》 2025年第1期27-38,共12页
The purpose of this study is to analyze factors affecting the purchasing behavior of low-income Vietnamese on e-commerce platforms.700 questionnaires were dispersed among universities,coffee shops,and Facebook communi... The purpose of this study is to analyze factors affecting the purchasing behavior of low-income Vietnamese on e-commerce platforms.700 questionnaires were dispersed among universities,coffee shops,and Facebook community groups in Vietnam.Respondents to the questionnaires were consumers of those places in Vietnam,which were randomly selected.Finally,SEM analysis was used on the data to test the hypotheses of the study.The study identified that“Subjective norms”and“Consumer attitudes”have no effect on shopping behavior on e-commerce platforms,while“Perceived behavioral control”is most affected and“Perceived risks”are least affected on shopping behavior. 展开更多
关键词 B2C e-commerce e-commerce platforms low-income people purchasing behavior
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Is digital transformation boosting green innovation in logistics enterprises?Evidence from listed firms in China’s logistics industry
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作者 Jun Li Xi Chen Liang Wan 《中国科学技术大学学报》 北大核心 2025年第1期18-30,17,I0001,共15页
In the era of green logistics,digital transformation has become an effective means for the logistics industry’s high-quality development.Using listed companies in China’s logistics industry from 2010 to 2021 as the ... In the era of green logistics,digital transformation has become an effective means for the logistics industry’s high-quality development.Using listed companies in China’s logistics industry from 2010 to 2021 as the research samples,this paper conducts an empirical test on the impact of the digital transformation of logistics enterprises on their green in-novation.Specifically,enterprise digital transformation indicators are constructed through the text analysis method,and the fixed-effects model is applied for analysis.The results indicate that the digital transformation of logistics enterprises has a significant promoting effect on their green innovation;the promoting effect of the digital transformation of logistics enterprises on green innovation is primarily achieved by easing corporate financing constraints and reducing corporate en-vironmental uncertainty;and the impact of digital transformation on green innovation is geographically heterogeneous. 展开更多
关键词 DIGITALIZATION logistics enterprises green innovation
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Research on the Impact of the Construction of Cross-border E-commerce Comprehensive Pilot Zones on China’s Export Transformation and Upgrading
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作者 Jiahui Zhao 《Proceedings of Business and Economic Studies》 2025年第6期45-52,共8页
Cross-border e-commerce has emerged as a new growth point in foreign trade.While the Dalian comprehensive pilot zone has made some progress,its development is constrained by issues such as the global economic slowdown... Cross-border e-commerce has emerged as a new growth point in foreign trade.While the Dalian comprehensive pilot zone has made some progress,its development is constrained by issues such as the global economic slowdown,the relatively small scale of cross-border e-commerce,a high concentration of export commodities,imperfect information mechanisms,and high overall costs.To address these challenges,this paper explores the importance of the construction of the Dalian comprehensive pilot zone for cross-border e-commerce to the transformation and upgrading of exports.Based on my research project,“Research on Path Optimization of Financial Support for the Development of Advanced Manufacturing Clusters in Dalian,”this paper analyzes the current challenges and limiting factors and proposes corresponding countermeasures and suggestions. 展开更多
关键词 Cross-border e-commerce comprehensive pilot zone Cross-border e-commerce Export transformation and upgrading Foreign trade export
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Analysis on BRICS Cybersecurity,New E-Commerce Platforms,and Digital Sovereignty:A Case Study of China and Pakistan
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作者 Lingbin Zhou 《Journal of Electronic Research and Application》 2025年第5期225-232,共8页
Taking the cooperation between China and Pakistan as an example,this paper expounds on the current situation,governance concept,obstacles to cooperation,and differentiated policies of Western countries in the areas of... Taking the cooperation between China and Pakistan as an example,this paper expounds on the current situation,governance concept,obstacles to cooperation,and differentiated policies of Western countries in the areas of cybersecurity,the role of new e-commerce platforms,and digital sovereignty of BRICS countries.It aims to promote inter-governmental cooperation through civil dialogue and lead information technology cooperation among developing countries through the BRICS mechanism,as well as to collaborate to establish guidelines for global cybersecurity,new e-commerce platforms,and digital sovereignty. 展开更多
关键词 BRICS CYBERSECURITY New e-commerce platform Digital sovereignty
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Effectiveness of Logistics Management Information System (LMIS) in Improving the Availability of Essential Medicines and Medical Supplies in Public Hospitals in Zambia: A Cross-Sectional Study
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作者 Aubrey Kanyika Steward Mudenda +4 位作者 Victor Daka Nayuda Kaonga Chitundu Mbao Diana K. Mwaba Scott Kaba Matafwali 《Pharmacology & Pharmacy》 2025年第2期61-72,共12页
Background: The availability of essential medicines and medical supplies is crucial for effectively delivering healthcare services. In Zambia, the Logistics Management Information System (LMIS) is a key tool for manag... Background: The availability of essential medicines and medical supplies is crucial for effectively delivering healthcare services. In Zambia, the Logistics Management Information System (LMIS) is a key tool for managing the supply chain of these commodities. This study aimed to evaluate the effectiveness of LMIS in ensuring the availability of essential medicines and medical supplies in public hospitals in the Copperbelt Province of Zambia. Materials and Methods: From February to April 2022, a cross-sectional study was conducted in 12 public hospitals across the Copperbelt Province. Data were collected using structured questionnaires, checklists, and stock control cards. The study assessed LMIS availability, training, and knowledge among pharmacy personnel, as well as data accuracy, product availability, and order fill rates. Descriptive statistics were used to analyse the data. Results: All surveyed hospitals had LMIS implemented and were using eLMIS as the primary LMIS. Only 47% and 48% of pharmacy personnel received training in eLMIS and Essential Medicines Logistics Improvement Program (EMLIP), respectively. Most personnel demonstrated good knowledge of LMIS, with 77.7% able to log in to eLMIS Facility Edition, 76.6% able to locate stock control cards in the system, and 78.7% able to perform transactions. However, data accuracy from physical and electronic records varied from 0% to 60%, and product availability ranged from 50% to 80%. Order fill rates from Zambia Medicines and Medical Supplies Agency (ZAMMSA) were consistently below 30%. Discrepancies were observed between physical stock counts and eLMIS records. Conclusion: This study found that most hospitals in the Copperbelt Province of Zambia have implemented LMIS use. While LMIS implementation is high in the Copperbelt Province of Zambia, challenges such as low training levels, data inaccuracies, low product availability, and order fill rates persist. Addressing these issues requires a comprehensive approach, including capacity building, data quality improvement, supply chain coordination, and investment in infrastructure and human resources. Strengthening LMIS effectiveness is crucial for improving healthcare delivery and patient outcomes in Zambia. 展开更多
关键词 logistics Management Information System Essential Medicines Medical Supplies Supply Chain Management Zambia
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Provable Data Possession with Outsourced Tag Generation for AI-Driven E-Commerce
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作者 Yi Li Wenying Zheng +1 位作者 Yu-Sheng Su Meiqin Tang 《Computers, Materials & Continua》 2025年第5期2719-2734,共16页
AI applications have become ubiquitous,bringing significant convenience to various industries.In e-commerce,AI can enhance product recommendations for individuals and provide businesses with more accurate predictions ... AI applications have become ubiquitous,bringing significant convenience to various industries.In e-commerce,AI can enhance product recommendations for individuals and provide businesses with more accurate predictions for market strategy development.However,if the data used for AI applications is damaged or lost,it will inevitably affect the effectiveness of these AI applications.Therefore,it is essential to verify the integrity of e-commerce data.Although existing Provable Data Possession(PDP)protocols can verify the integrity of cloud data,they are not suitable for e-commerce scenarios due to the limited computational capabilities of edge servers,which cannot handle the high computational overhead of generating homomorphic verification tags in PDP.To address this issue,we propose PDP with Outsourced Tag Generation for AI-driven e-commerce,which outsources the computation of homomorphic verification tags to cloud servers while introducing a lightweight verification method to ensure that the tags match the uploaded data.Additionally,the proposed scheme supports dynamic operations such as adding,deleting,and modifying data,enhancing its practicality.Finally,experiments show that the additional computational overhead introduced by outsourcing homomorphic verification tags is acceptable compared to the original PDP. 展开更多
关键词 Provable data possession data auditing cloud computing e-commerce bloom filter
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Strategies for Enhancing the Competitiveness of Retail Chain Pharmacies in China in the Era of Pharmaceutical E-Commerce
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作者 Yuying Wang 《Proceedings of Business and Economic Studies》 2025年第6期74-82,共9页
With the rapid growth of the“Internet+Healthcare”model,pharmaceutical e-commerce has swiftly gained a substantial market share in China’s pharmaceutical retail sector,thanks to its competitive prices,convenient pur... With the rapid growth of the“Internet+Healthcare”model,pharmaceutical e-commerce has swiftly gained a substantial market share in China’s pharmaceutical retail sector,thanks to its competitive prices,convenient purchasing channels,and online consultation services.This has put considerable pressure on traditional retail chain pharmacies.This paper provides an overview of the current state of pharmaceutical e-commerce,and analyzes the main challenges faced by retail chain pharmacies,including intense price competition,changes in consumer habits,insufficient digitalization and severe homogenized competition.Drawing on industry practices and case studies,the paper proposes strategies to enhance competitiveness,such as promoting digital transformation and online-offline(O2O)integration,strengthening pharmacist services and health management capabilities,optimizing supply chain management,building differentiated brand advantages,and proactively responding to policy and regulatory requirements.The study argues that,while leveraging their advantages in specialization,community-based operations,service orientation and retail chain pharmacies,should actively embrace digitalization and industrial collaboration in order to achieve sustainable development in the context of e-commerce.This research provides theoretical references for the strategic transformation of retail chain pharmacies and offers practical significance for the high-quality development of the pharmaceutical retail industry. 展开更多
关键词 COMPETITIVENESS Digital transformation Pharmaceutical e-commerce Retail chain pharmacies Strategic pathways
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A Review of Content Marketing’s Influence on Consumers’ Purchase Intention in Live-streaming E-commerce
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作者 Yuan Wang 《Proceedings of Business and Economic Studies》 2025年第1期55-59,共5页
In the contemporary digital landscape,the proliferation of information has led to an increasing diversity of channels through which consumers obtain information,resulting in a gradual transformation of shopping habits... In the contemporary digital landscape,the proliferation of information has led to an increasing diversity of channels through which consumers obtain information,resulting in a gradual transformation of shopping habits.Consumers now frequently rely on external sources to make well-informed purchasing decisions,leading to the emergence of live shopping as a prominent avenue for gathering product information and completing transactions.E-commerce live streaming has experienced rapid growth,leveraging its ability to generate traffic and capture consumer attention.The integration of content and live streaming not only meets users’psychological needs but also facilitates seamless communication between buyers and sellers.From the perspective of content marketing typologies,this paper examines content marketing across three key dimensions:informational content,entertainment content,and emotional content.It further explores the impact of content marketing on consumers’purchase intentions within the context of e-commerce live streaming. 展开更多
关键词 Content marketing e-commerce live streaming Consumer purchase intention
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An Empirical Study on the Effectiveness of Improving Farmers’ Digital Skills and Rural E-Commerce in Promoting Farmers’ Income Growth
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作者 Duan Longlong Xu Wanqi Zheng Ziyi 《Contemporary Social Sciences》 2025年第2期66-87,共22页
Continuously broadening the channels for farmers’income growth and effectively narrowing the urban-rural income gap is the central task in the new development stage to comprehensively promote rural revitalization and... Continuously broadening the channels for farmers’income growth and effectively narrowing the urban-rural income gap is the central task in the new development stage to comprehensively promote rural revitalization and achieve the common prosperity of farmers and rural areas.The promotion of rural e-commerce and the enhancement of farmers’digital skills provide potential for this endeavor.Taking Zhejiang province,a demonstration area for common prosperity,as the research object,this study collected 1,119 valid questionnaires through field surveys.Based on the reconstruction of a comprehensive evaluation index for farmers’digital skills using principal component analysis,this paper further investigates the relationship between the level of farmers’digital skills and their income by employing the CRITIC weighting method,mediating mechanism testing,and grouped regression analysis.The research finds that improving digital skills can significantly enhance farmers’income levels,with the income growth effect being more pronounced among older groups with lower educational levels and limited digital skills.Digital skills not only directly promote farmers’income growth but also indirectly further enhance their income level by increasing their use of rural e-commerce,and thus the use of rural e-commerce serves as a significant mediating variable in the relationship between digital skills and farmers’income growth.These conclusions remain valid after a series of robustness tests,including endogeneity tests,the replacement of weight designs for digital skills,and the exclusion of outlier samples.Finally,the paper proposes policy recommendations such as offering more digital skills and e-commerce training,encouraging the return of new rural elites to promote regional clusters of rural e-commerce,and providing targeted policy support for the development of rural e-commerce. 展开更多
关键词 digital skills rural e-commerce farmers’income growth digital village
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Application of Big Data Technology in User Behavior Analysis of E-commerce Platforms
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作者 Yanzhao Jia 《Journal of Electronic Research and Application》 2025年第3期104-110,共7页
With the rapid development of the Internet and e-commerce,e-commerce platforms have accumulated huge amounts of user behavior data.The emergence of big data technology provides a powerful means for in-depth analysis o... With the rapid development of the Internet and e-commerce,e-commerce platforms have accumulated huge amounts of user behavior data.The emergence of big data technology provides a powerful means for in-depth analysis of these data and insight into user behavior patterns and preferences.This paper elaborates on the application of big data technology in the analysis of user behavior on e-commerce platforms,including the technical methods of data collection,storage,processing and analysis,as well as the specific applications in the construction of user profiles,precision marketing,personalized recommendation,user retention and churn analysis,etc.,and discusses the challenges and countermeasures faced in the application.Through the study of actual cases,it demonstrates the remarkable effectiveness of big data technology in enhancing the competitiveness of e-commerce platforms and user experience. 展开更多
关键词 Big data technology e-commerce platform User behavior analysis
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Research on the Impact of Rural E-commerce on Multi-dimensional Relative Poverty of Farmers
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作者 Wang Yanqi Chu Chu 《Journal of Northeast Agricultural University(English Edition)》 2025年第1期59-75,共17页
As China enters a new stage of agricultural modernization,understanding how rural e-commerce can address the multidimensional relative poverty of farmers is of significant research importance.This research utilized da... As China enters a new stage of agricultural modernization,understanding how rural e-commerce can address the multidimensional relative poverty of farmers is of significant research importance.This research utilized data from China Household Finance Survey(CHFS)and China Statistical Yearbook to construct a multi-dimensional relative poverty index system and an evaluation index system for rural e-commerce development.A fixed-effect model was employed to test the direct impact,and an intermediary-effect model was used to analyze the mechanism.The study found that rural e-commerce effectively alleviated multidimensional relative poverty among farmers,with varying effects across different dimensions.Notably,improving digital payment levels and non-agricultural employment were effective means by which rural e-commerce mitigated this poverty.However,the impact of rural e-commerce showed regional heterogeneity.Based on these findings,this research offered a series of countermeasures and suggestions. 展开更多
关键词 rural e-commerce relatively poor farmers digital payment non-agricultural employment
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Impact of Digital Inclusive Finance on Rural E-Commerce Development in Baoding: An Empirical Study Based on Village-Level Service Station Data
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作者 Jiaxing Liu Shuaiyan Ding Yan Zhang 《Proceedings of Business and Economic Studies》 2025年第3期303-311,共9页
Utilizing data from 5,481 village-level service stations(VS)in Baoding,China,this study empirically investigates the impact of digital inclusive finance(DIF)and VS infrastructure on rural e-commerce(RE)development.Res... Utilizing data from 5,481 village-level service stations(VS)in Baoding,China,this study empirically investigates the impact of digital inclusive finance(DIF)and VS infrastructure on rural e-commerce(RE)development.Results demonstrate that DIF significantly promotes RE by reducing transaction and financing costs(β=0.783,P<0.01).VS as physical infrastructure significantly drives RE growth(β=0.654,P<0.01).Crucially,DIF and VS exhibit synergistic effects(interactionβ=0.421,P<0.01),producing a“1+1>2”enhancement.Regional economic development,population density,and education levels positively influence RE.Current challenges include financial misallocation,infrastructure deficits,and skill gaps.We propose a“One Core,Three Wings”framework—Core:Develop tailored financial products for specialty industries(luggage,textiles,mushrooms);Wings:(1)Upgrade digital infrastructure,(2)Optimize policy synergy,(3)Enhance inclusive capacity through elderly-friendly technologies and training.Implementation strategies include establishing risk-sharing mechanisms,expanding VS functionality,and creating DIF-RE-VS alliances to foster sustainable rural revitalization. 展开更多
关键词 Digital inclusive finance Rural e-commerce development Village-level service station Synergistic effect Rural revitalization
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