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Analysis on BRICS Cybersecurity,New E-Commerce Platforms,and Digital Sovereignty:A Case Study of China and Pakistan
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作者 Lingbin Zhou 《Journal of Electronic Research and Application》 2025年第5期225-232,共8页
Taking the cooperation between China and Pakistan as an example,this paper expounds on the current situation,governance concept,obstacles to cooperation,and differentiated policies of Western countries in the areas of... Taking the cooperation between China and Pakistan as an example,this paper expounds on the current situation,governance concept,obstacles to cooperation,and differentiated policies of Western countries in the areas of cybersecurity,the role of new e-commerce platforms,and digital sovereignty of BRICS countries.It aims to promote inter-governmental cooperation through civil dialogue and lead information technology cooperation among developing countries through the BRICS mechanism,as well as to collaborate to establish guidelines for global cybersecurity,new e-commerce platforms,and digital sovereignty. 展开更多
关键词 BRICS CYBERSECURITY New e-commerce platform Digital sovereignty
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Research on Purchasing Behavior on E-commerce Platforms of Low-income People of Vietnam
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作者 Pham Tu Linh Vu Thi Tung Chi +1 位作者 Nguyen Thi Minh Nguyet Tran Van Trung 《Economics World》 2025年第1期27-38,共12页
The purpose of this study is to analyze factors affecting the purchasing behavior of low-income Vietnamese on e-commerce platforms.700 questionnaires were dispersed among universities,coffee shops,and Facebook communi... The purpose of this study is to analyze factors affecting the purchasing behavior of low-income Vietnamese on e-commerce platforms.700 questionnaires were dispersed among universities,coffee shops,and Facebook community groups in Vietnam.Respondents to the questionnaires were consumers of those places in Vietnam,which were randomly selected.Finally,SEM analysis was used on the data to test the hypotheses of the study.The study identified that“Subjective norms”and“Consumer attitudes”have no effect on shopping behavior on e-commerce platforms,while“Perceived behavioral control”is most affected and“Perceived risks”are least affected on shopping behavior. 展开更多
关键词 B2C e-commerce e-commerce platforms low-income people purchasing behavior
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Application of Big Data Technology in User Behavior Analysis of E-commerce Platforms
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作者 Yanzhao Jia 《Journal of Electronic Research and Application》 2025年第3期104-110,共7页
With the rapid development of the Internet and e-commerce,e-commerce platforms have accumulated huge amounts of user behavior data.The emergence of big data technology provides a powerful means for in-depth analysis o... With the rapid development of the Internet and e-commerce,e-commerce platforms have accumulated huge amounts of user behavior data.The emergence of big data technology provides a powerful means for in-depth analysis of these data and insight into user behavior patterns and preferences.This paper elaborates on the application of big data technology in the analysis of user behavior on e-commerce platforms,including the technical methods of data collection,storage,processing and analysis,as well as the specific applications in the construction of user profiles,precision marketing,personalized recommendation,user retention and churn analysis,etc.,and discusses the challenges and countermeasures faced in the application.Through the study of actual cases,it demonstrates the remarkable effectiveness of big data technology in enhancing the competitiveness of e-commerce platforms and user experience. 展开更多
关键词 Big data technology e-commerce platform User behavior analysis
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A Novel Named Entity Recognition Scheme for Steel E-Commerce Platforms Using a Lite BERT 被引量:2
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作者 Maojian Chen Xiong Luo +2 位作者 Hailun Shen Ziyang Huang Qiaojuan Peng 《Computer Modeling in Engineering & Sciences》 SCIE EI 2021年第10期47-63,共17页
In the era of big data,E-commerce plays an increasingly important role,and steel E-commerce certainly occupies a positive position.However,it is very difficult to choose satisfactory steel raw materials from diverse s... In the era of big data,E-commerce plays an increasingly important role,and steel E-commerce certainly occupies a positive position.However,it is very difficult to choose satisfactory steel raw materials from diverse steel commodities online on steel E-commerce platforms in the purchase of staffs.In order to improve the efficiency of purchasers searching for commodities on the steel E-commerce platforms,we propose a novel deep learning-based loss function for named entity recognition(NER).Considering the impacts of small sample and imbalanced data,in our NER scheme,the focal loss,the label smoothing,and the cross entropy are incorporated into a lite bidirectional encoder representations from transformers(BERT)model to avoid the over-fitting.Moreover,through the analysis of different classic annotation techniques used to tag data,an ideal one is chosen for the training model in our proposed scheme.Experiments are conducted on Chinese steel E-commerce datasets.The experimental results show that the training time of a lite BERT(ALBERT)-based method is much shorter than that of BERT-based models,while achieving the similar computational performance in terms of metrics precision,recall,and F1 with BERT-based models.Meanwhile,our proposed approach performs much better than that of combining Word2Vec,bidirectional long short-term memory(Bi-LSTM),and conditional random field(CRF)models,in consideration of training time and F1. 展开更多
关键词 Named entity recognition bidirectional encoder representations from transformers steel e-commerce platform annotation technique
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Dynamic Pricing Model of E-Commerce Platforms Based on Deep Reinforcement Learning 被引量:1
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作者 Chunli Yin Jinglong Han 《Computer Modeling in Engineering & Sciences》 SCIE EI 2021年第4期291-307,共17页
With the continuous development of artificial intelligence technology,its application field has gradually expanded.To further apply the deep reinforcement learning technology to the field of dynamic pricing,we build a... With the continuous development of artificial intelligence technology,its application field has gradually expanded.To further apply the deep reinforcement learning technology to the field of dynamic pricing,we build an intelligent dynamic pricing system,introduce the reinforcement learning technology related to dynamic pricing,and introduce existing research on the number of suppliers(single supplier and multiple suppliers),environmental models,and selection algorithms.A two-period dynamic pricing game model is designed to assess the optimal pricing strategy for e-commerce platforms under two market conditions and two consumer participation conditions.The first step is to analyze the pricing strategies of e-commerce platforms in mature markets,analyze the optimal pricing and profits of various enterprises under different strategy combinations,compare different market equilibriums and solve the Nash equilibrium.Then,assuming that all consumers are naive in the market,the pricing strategy of the duopoly e-commerce platform in emerging markets is analyzed.By comparing and analyzing the optimal pricing and total profit of each enterprise under different strategy combinations,the subgame refined Nash equilibrium is solved.Finally,assuming that the market includes all experienced consumers,the pricing strategy of the duopoly e-commerce platform in emerging markets is analyzed. 展开更多
关键词 Deep reinforcement learning e-commerce platform dynamic evaluation game model pricing strategy
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Predicting Purchasing Behavior on E-Commerce Platforms: A Regression Model Approach for Understanding User Features that Lead to Purchasing
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作者 Abraham Jallah Balyemah Sonkarlay J. Y. Weamie +2 位作者 Jiang Bin Karmue Vasco Jarnda Felix Jwakdak Joshua 《International Journal of Communications, Network and System Sciences》 2024年第6期81-103,共23页
This research introduces a novel approach to improve and optimize the predictive capacity of consumer purchase behaviors on e-commerce platforms. This study presented an introduction to the fundamental concepts of the... This research introduces a novel approach to improve and optimize the predictive capacity of consumer purchase behaviors on e-commerce platforms. This study presented an introduction to the fundamental concepts of the logistic regression algorithm. In addition, it analyzed user data obtained from an e-commerce platform. The original data were preprocessed, and a consumer purchase prediction model was developed for the e-commerce platform using the logistic regression method. The comparison study used the classic random forest approach, further enhanced by including the K-fold cross-validation method. Evaluation of the accuracy of the model’s classification was conducted using performance indicators that included the accuracy rate, the precision rate, the recall rate, and the F1 score. A visual examination determined the significance of the findings. The findings suggest that employing the logistic regression algorithm to forecast customer purchase behaviors on e-commerce platforms can improve the efficacy of the approach and yield more accurate predictions. This study serves as a valuable resource for improving the precision of forecasting customers’ purchase behaviors on e-commerce platforms. It has significant practical implications for optimizing the operational efficiency of e-commerce platforms. 展开更多
关键词 e-commerce platform Purchasing Behavior Prediction Logistic Regression Algorithm
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Assumption of E-commerce Platform of Agricultural Products Based on F2C2B Mode
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作者 KeweiZhu 《International Journal of Technology Management》 2017年第4期86-88,共3页
This paper proposes the assumption of E-commerce platform of the agricultural products based on the F2C2B mode. The whole e-commerce model is guided by the idea of the supply chain management from the perspective of t... This paper proposes the assumption of E-commerce platform of the agricultural products based on the F2C2B mode. The whole e-commerce model is guided by the idea of the supply chain management from the perspective of the modern system, and the e-commerce integration model from customer to supplier is implemented, and the whole is optimized. E-commerce to cloud computing as the basic environment, the construction of public cloud services and private cloud resources, based on public cloud to the SaaS way to provide services to customers, focus on business search and business collaboration, make full use of the lnternet, modern communications technology to provide the real- service. The development of agricultural economy, no longer depends only on the number of some traditional agricultural resources, but also depends on the modern technology, information access and use. Through the development of basic network technology, by virtue of some modern electronic information technology and some other means that can improve the intelligence of agricultural use of the information resources, the proposed model provides the new methodology of the solution. 展开更多
关键词 F2C2B Mode e-commerce platform Agricultural Products.
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Effects of E-Commerce Platforms on Firm Export——Evidence from China’s Industrial Enterprises 被引量:1
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作者 Yue Yunsong Li Bing 《China Economist》 2019年第5期112-125,共14页
With deepening digital technology applications in international trade, e-commerce platforms have become a major avenue for firm export. Based on a multicountry, multi-product heterogeneous firms trade theory model, th... With deepening digital technology applications in international trade, e-commerce platforms have become a major avenue for firm export. Based on a multicountry, multi-product heterogeneous firms trade theory model, this paper investigates the firm export effects of e-commerce platforms, and empirically tests the inferences from the model using data from Alibaba China Station, China industrial enterprises data, and China customs data from 2000 to 2009. Our estimation result shows that overall, e-commerce platforms significantly increase firm export probability and volume;e-commerce platforms enable firms to export products of different types to more countries by reducing the cost of information and export markets threshold while raising trade efficiency. Further analysis of enterprise heterogeneity reveals that SMEs, firms in China's eastern region, and general exporters benefit more from e-commerce platforms than other types of firms do. 展开更多
关键词 e-commerce platform ALIBABA manufacturing FIRMS EXPORT
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Application of the E-commerce Platform in the International Trade
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作者 ZHOU Luzhao 《International English Education Research》 2019年第3期70-72,共3页
E-commerce is a new consumption mode, which develops rapidly and is welcomed by consumers. It also plays an important role in promoting the international trade. Through this analysis, we can understand that the influe... E-commerce is a new consumption mode, which develops rapidly and is welcomed by consumers. It also plays an important role in promoting the international trade. Through this analysis, we can understand that the influence of the e-commerce on the international market has both positive and negative aspects. We need to be aware of our shortcomings, understand the gap between them and the developed countries, and formulate the relevant policies. Let China's e-commerce continue to improve and innovate in the international trade, and find a suitable strategy for its own development. Relevant Chinese departments should actively and effectively participate in the construction of e-commerce. On the one hand, they can stabilize the status of e-commerce in the international trade, and on the other hand, they can expand the consumer groups and make the electronic goods better. 展开更多
关键词 e-commerce platform international TRADE APPLICATION system INNOVATION VALUE
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Design and Implementation of E-Commerce Platform Based on Android
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作者 Jie Shen Guiling Sun Yangyang Li 《Journal of Computer and Communications》 2018年第8期92-100,共9页
This paper introduces the basic functions of the e-commerce system implemented on Android, including user management functions, product search functions, product browsing functions, and product tracking functions, etc... This paper introduces the basic functions of the e-commerce system implemented on Android, including user management functions, product search functions, product browsing functions, and product tracking functions, etc. It is necessary to use technologies in Android in order to implement each module function. For example, network communication requires Android’s network request technology and data analysis technology. The display of pictures requires the use of Android controls and cache technology. The traceability of products requires camera scanning technology. And RSA decryption technology and so on. Through the above thread pool technology and the use of caching mechanism, the user experience of UI will be improved and unnecessary network resources consumption will be avoided. 展开更多
关键词 ANDROID e-commerce Network Communication Image DISPLAY PRODUCT TRACEABILITY
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Design and Research on Tourism E-commerce Platform
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作者 Dongxia Wang 《International Journal of Technology Management》 2013年第1期97-99,共3页
this paper analyzes application status of tourism e-commerce in China and the Existing problems, points out that the construction of tourism e-commerce platform is an important part of the development of tourism elect... this paper analyzes application status of tourism e-commerce in China and the Existing problems, points out that the construction of tourism e-commerce platform is an important part of the development of tourism electronic commerce. The implementation of all business systems of various tourism enterprise data integration and information integration, the travel industry, all kinds of information resources for collaborative centralized management. By connecting the information management system of scattered all corporate travel value chain, realize the unified operation in the tourism e-commerce platform, improve the exchange of information and online transaction speed. According to our country' s tourism status and characteristics, from the feasibility analysis, function analysis, performance analysis and service oriented thought, this paper analyzes the system architecture of and data flow diagrams, system flow chart, PAD chart analysis of the system' s business processes. And it was analyzed and discussed briefly from the aspects of adaptability, functions, implementation strategy. 展开更多
关键词 SOA Web service tourism e-commerce service object model
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Analysis on the Change of Consumption Cognition and Demand and Its Influence on Entrepreneurial Business Model —— Taking Fresh Products E-commerce Platform as an Example
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作者 LIANG Qianru WEN Feng 《外文科技期刊数据库(文摘版)经济管理》 2021年第10期160-164,共9页
Through literature research and questionnaire survey, this paper studies consumers' cognition of fresh food platforms and its impact on consumer spending under the current background, focusing on the impact of con... Through literature research and questionnaire survey, this paper studies consumers' cognition of fresh food platforms and its impact on consumer spending under the current background, focusing on the impact of consumers' perception of reliability and risk of fresh food platforms on their consumer spending, and the moderating effect of loyalty among them. The results show that consumers' perception of platform reliability positively affects consumer spending, and loyalty negatively moderates the positive relationship between reliability and consumer spending, which indicates that with the increase of loyalty, the positive impact of reliability on consumer spending will decrease. Consumer perception of platform risk negatively affects consumer spending, but loyalty is not significant in moderating perceived risk and consumer spending. 展开更多
关键词 reliability perception risk perception LOYALTY fresh food platform
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The Economic Impact of E-Commerce Platforms in China: Business Models, Regional Growth, and Future Outlook
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作者 Mengqi Li 《Journal of Fintech and Business Analysis》 2025年第1期86-90,共5页
E-commerce platforms have been experiencing exponential growth and expanding worldwide,with the most significant growth observed in Asia.This paper delves into the landscape of e-commerce platforms in China,meticulous... E-commerce platforms have been experiencing exponential growth and expanding worldwide,with the most significant growth observed in Asia.This paper delves into the landscape of e-commerce platforms in China,meticulously dissecting their diverse business models and prevailing trends.Simultaneously,it explores the mutually beneficial relationship between e-commerce,express logistics,and online payment systems.This study analyzes these effects using data from government sources and news reports,including regional GDP,online retail sales,and regional logistics volume.The findings indicate that e-commerce platforms have had an overall positive impact on China's economy by fostering business innovation,reducing the urban-rural gap,and driving economic prosperity. 展开更多
关键词 e-commerce economic development express delivery online retailing
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Evolutionary game analysis of information service quality control of e-commerce platforms under information ecology 被引量:1
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作者 Xiaojun Xu Lu Wang Xiaoli Wang 《Journal of Management Analytics》 EI 2024年第1期135-159,共25页
Due to the information asymmetry and imperfect supervision system,the problem of information service quality of e-commerce platforms is becoming increasingly prominent.Based on the perspective of information ecology,t... Due to the information asymmetry and imperfect supervision system,the problem of information service quality of e-commerce platforms is becoming increasingly prominent.Based on the perspective of information ecology,this paper constructs a three-party evolutionary game model including merchants,e-commerce platforms and governments,and analyzes the dynamic process of the threeparty game under bounded rationality,thereby characterizing the behavior and optimal strategies of information service quality control.We carry out numerical simulation using data of the Pinduoduo platform.The results show that the cost of each party,control strength of e-commerce platforms,proportion of margin deducted and other factors are important factors affecting the quality of information service;Only when the sum of the costs of passive management of e-commerce platforms,penalties for merchants,and the additional revenue generated from the active management exceeds the cost of the active management of the e-commerce platforms,it ensures effective control over the quality of information service in a stable market environment.Finally,some suggestions are put forward to optimize the e-commerce information service quality control. 展开更多
关键词 e-commerce platforms information service quality control evolutionary game information ecology
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Price Masking Strategy of Cross-Border E-Commerce Platform Financing
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作者 LI Jianbin HANG Zhouxin +1 位作者 CHEN Zhiyuan XIAO Shan 《Journal of Systems Science & Complexity》 SCIE EI CSCD 2024年第2期668-691,共24页
E-commerce platform financing is a new service pattern of supply chain finance.However,this pattern may bring some new issues when considering the problem of cash flow shortage and financing difficulties of small and ... E-commerce platform financing is a new service pattern of supply chain finance.However,this pattern may bring some new issues when considering the problem of cash flow shortage and financing difficulties of small and medium-sized enterprises.When enterprises use this service,they worry about the leakage of preferential wholesale price when applying the full loan amount and providing the true transaction information.Based on the model consisting of a supplier,a retailer and a cross-border e-commerce platform,the authors design a price masking strategy to prevent the retailer’s preferential wholesale price information from leakage.The authors analyze the profit of the retailer and the platform before and after adopting the price masking strategy.The authors find that the price masking strategy always benefits the retailer.Besides,the optimal profit of the retailer and the platform are both affected by the loan interest rate.Moreover,there exists a range of loan interest rates that can benefit both the retailer and the platform if the price masking strategy is adopted.The research emphasizes that platform can expand the total business volume by allowing retailers to use price masking strategy.In other words,there will be more and more retailers attracted by the strategy,which benefits the long-term growth of cross-border e-commerce platform financing. 展开更多
关键词 Cross-border e-commerce e-commerce platform financing price masking supply chain finance
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E-Commerce Platforms and Innovation of Manufacturing Enterprises: Exploring Innovation-Driven Pathways for the Deep Integration of the Digital Economy and the Real Economy
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作者 LÜYue CHEN Yongchang +1 位作者 ZHANG Haotian ZHU Zhujun 《Frontiers of Economics in China-Selected Publications from Chinese Universities》 2024年第4期379-405,共27页
This paper introduces a theoretical model designed to examine how the presence of manufacturing enterprises on e-commerce platforms impacts their innovation.This paper empirically examines the influence and internal m... This paper introduces a theoretical model designed to examine how the presence of manufacturing enterprises on e-commerce platforms impacts their innovation.This paper empirically examines the influence and internal mechanism of manufacturing enterprises'engagement in e-commerce platforms on their innovation,utilizing extremely detailed micro-level enterprise data from the 1688.com e-commerce platform and the China Patent Database for the period from 2002 to 2019.The main results are:(1)Manufacturing enterprises that use e-commerce platforms are much more likely to come up with new ideas;these results are still statistically significant even after using different robustness tests,such as propensity score matching and instrumental variable-based endogeneity treatment.(2)In terms of the influence mechanism,the presence of manufacturing enterprises on e-commerce platforms primarily stimulates their innovation by expanding the market size and facilitating knowledge spillover.(3)Furthermore,an extended analysis based on the innovation network reveals that participation in e-commerce platforms also significantly improves the patent centrality and the number of star patents for manufacturing enterprises.Therefore,this paper provides valuable insights for exploring the innovation-driven pathways for the deep integration of the digital economy and the real economy. 展开更多
关键词 digital economy e-commerce platform corporate innovation knowledge spillover innovation network
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Research on E-commerce platform experience based on virtual reality technology
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作者 Yingxia Zhou Xujie An 《Advances in Engineering Innovation》 2023年第1期46-51,共6页
With the continuous development of virtual reality technology,more and more industries are attempting to apply it to practical scenarios.E-commerce platforms,as an important component of modern commerce,have also begu... With the continuous development of virtual reality technology,more and more industries are attempting to apply it to practical scenarios.E-commerce platforms,as an important component of modern commerce,have also begun to explore how to utilize virtual reality technology to enhance user experience.This article provides an overview of the current application status and trends of virtual reality technology in the field of e-commerce,analyzes the impact and mechanism of VR technology on e-commerce user experience,and explores the application modes and methods of VR technology in e-commerce platform experience.At the same time,this article also proposes corresponding countermeasures for the problems existing in VR technology in e-commerce platforms,in order to provide reference for the virtual reality of e-commerce platforms. 展开更多
关键词 virtual reality technology e-commerce platforms user experience
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Legal Regulation of Head Anchors in Live-Streaming E-Commerce from the Perspective of Duty of Care 被引量:2
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作者 Ma Zhiguo Jia Jinrun Zhang Xiaohao 《科技与法律(中英文)》 2025年第2期125-137,共13页
The integration of the digital economy with the traditional sales industry has prompted the robust growth of e-commerce.Live-streaming e-commerce,as a novel business model,has gained immense popularity.However,is⁃sues... The integration of the digital economy with the traditional sales industry has prompted the robust growth of e-commerce.Live-streaming e-commerce,as a novel business model,has gained immense popularity.However,is⁃sues of regulatory loopholes and inefficacy continue to surface.In live-streaming e-commerce,the head anchor,as host of the live-streaming rooms,wields significant influence in determining the goods to be showcased and marketed.Such influence expands risks such as infringement of intellectual property rights.Yet the uncertainty in law concerning the identity of head anchors results in a lack of accountability.Current norms are inadequate in constraining the group of head anchors.Drawing on the principles of risk control,the alignment between benefit and risk,and the theory of so⁃cial cost control,this paper argues that it is both justifiable and feasible to impose a duty to exercise reasonable care on head anchors.To effectively enshrine this duty in law,it is of great importance to redefine the mechanism of identifying the duty of care of head anchors in live-streaming e-commerce.In particular,the contents of the duty of care under⁃taken by head anchors and the consequences of breaching such a duty of care should be clarified. 展开更多
关键词 head anchor live-streaming e-commerce digital economy duty of care
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Architecture of Next-Generation E-Commerce Platform 被引量:4
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作者 Yadong Huang Yueting Chai +1 位作者 Yi Liu Jianping Shen 《Tsinghua Science and Technology》 SCIE EI CAS CSCD 2019年第1期18-29,共12页
E-commerce, driven by computer and internet technology, has experienced a significant growth in almost all fields during the past two decades. E-commerce has significantly changed the rules of business. Numerous resea... E-commerce, driven by computer and internet technology, has experienced a significant growth in almost all fields during the past two decades. E-commerce has significantly changed the rules of business. Numerous research institutions and enterprises have made e-commerce more intelligent and convenient. Here, we propose a novel prototype of next-generation e-commerce platform with an architecture framework and theoretical models.Each subject, including the individual, enterprise, and administrative department, has his/her personalized portal to complete the subject information synchronization, supply release, demand satisfaction, and social contact. By using the personalized portal, instead of the traditional trading platform, the consumers and suppliers can complete intelligent matching transactions without intermediate traders. Moreover, the overall transaction process can be reviewed, making the transaction safer, more transparent, and more interesting. Moreover, the interconnected personalized portals solve the isolated islands of information, and the counterparts support parallel processing.Thus, this may improve the operating efficiency of the entire society. 展开更多
关键词 e-commerce PERSONALIZED PORTAL accurate demand reliable supply smart CYBERSPACE
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