This study examined the effects of design thinking pedagogy on undergraduates’career decision-making selfefficacy and employability in career education.Using a quasi-experimental design,Chinese college students(N=93)...This study examined the effects of design thinking pedagogy on undergraduates’career decision-making selfefficacy and employability in career education.Using a quasi-experimental design,Chinese college students(N=93)were participants in two wings.The experimental group(n=47)received the design thinking pedagogy,while the control group(n=46)followed the regularly teacher-centered method.The students completed the career decision-making self-efficacy scale and employability scale before and after the intervention.Independent samples t-test results showed that design thinking pedagogy significantly improves students’career decision-making self-efficacy and employability.The ANCOVA results showed that the pretest scores of career decision-making self-efficacy and employability had no significant association with the experimental intervention.There was no interaction between the treatment and pretest scores.It would seem that experimental design thinking pedagogy implemented in career guidance courses has little effect compared to the usual course presentation.Nonetheless,prospects for the implementation of design thinking-guided learning activities to support interdisciplinary learning for improved higher education and career development outcomes need further exploration.展开更多
This study explores the integration path of ideological and political education in the course Design Thinking and Expression of environmental art design,aiming to enhance students’innovative thinking,social responsib...This study explores the integration path of ideological and political education in the course Design Thinking and Expression of environmental art design,aiming to enhance students’innovative thinking,social responsibility,and awareness of sustainable development.Based on the core philosophy of design thinking(people-oriented,problem-solving,and interdisciplinary collaboration)and the elements of ideological and political education in courses(moral education,cultural confidence,sustainable development,and social equity),the study proposes implementation paths for optimizing course objectives,adjusting course content,innovating teaching methods,and optimizing the evaluation system.Through project-based learning,situational teaching,and interdisciplinary collaboration,combined with practical cases such as historical district renewal,environmental design for rural revitalization,and green commercial space design,it has been verified that the effective integration of ideological and political elements in courses can enhance students’cultural identity,sense of social responsibility,and design innovation ability.This study provides theoretical support and practical demonstration for the ideological and political reform of environmental art design courses.In the future,interdisciplinary collaboration can be further deepened,social practice applications can be expanded,the evaluation system can be improved,and the systematic development of ideological and political courses can be promoted.展开更多
The integration of academic research methodologies into design thinking processes presents a transformative approach to addressing complex challenges in group housing,fostering inclusive,sustainable,and user-centered ...The integration of academic research methodologies into design thinking processes presents a transformative approach to addressing complex challenges in group housing,fostering inclusive,sustainable,and user-centered solutions.This research explores how methodologies such as Participatory Action Research,post-occupancy evaluations,and Research through Design can be systematically embedded within design thinking to bridge the gap between academic rigor and empathy-driven,iterative design practices.By synthesizing these paradigms,the study proposes a framework for group housing design that prioritizes co-design processes,empathy-based data collection,and participatory evaluation,while emphasizing adaptability through sociocultural insights and user feedback.Case studies analysis demonstrate the effectiveness of flexible,community-driven design,while emerging technologies like IoT-enabled cohousing signal new opportunities for innovation.Challenges,including scalability,long-term validation,and reconciling user autonomy with professional expertise,are critically analyzed.Ultimately,this research advances a hybrid methodology to redefine the conceptualization,implementation,and assessment of group housing,offering actionable pathways to achieve affordable,inclusive,and context-sensitive housing solutions.展开更多
The design thinking approach transforms student’s learning process to connect with real-world experience, making connections between knowledge and improving critical thinking and problem-solving capability. Previous ...The design thinking approach transforms student’s learning process to connect with real-world experience, making connections between knowledge and improving critical thinking and problem-solving capability. Previous research has focused on what design thinking is taught (content) and how it is taught (learning modes and assessment). However, there needs to be an integrative approach in the context of ecotourism education. Therefore, applying Wrigley and Straker’s Educational Design Ladder mode, this study develops an Ecotourism Design Thinking Curriculum framework to combine the ecotourism content, teaching/learning mode and assessment.展开更多
Environmental issues are complex and malicious problems involving many characteristics, variables, increasing their level of uncertainty. How should victims of these problems be accompanied when trying to solve such c...Environmental issues are complex and malicious problems involving many characteristics, variables, increasing their level of uncertainty. How should victims of these problems be accompanied when trying to solve such complex environmental disasters？ A broad understanding of these problems and a feeling of self-efficacy must be present in problem solvers in order for them to persevere up to the formulation of effective solutions. Two new trends in problem solving inspired the development of an approach to accompany citizens dealing with environmental problems： design thinking and the use of ICT in problem solving. Design thinking, a creative solving approach created by IDEO, is a collaborative way to work during which intuition, abductive thinking, quick prototyping and the consumers＇ needs are put first. As for ICT, they can now be used to store, share, develop and criticize information and solutions （Facebook, Padlet... ）. Design thinking and Facebook were drawn on to accompany 10 poorly educated Moroccan women in solving a problem arising from flooding of the Ourika river. The women were taught to use electronic tablets and Facebook. During workshops and through Facebook, women were invited to share their experiences with floods and to find solutions to the poor quality of their drinking water, after floods. Design thinking allowed participants to explore many dimensions of the chosen problem and to prototype a certain number of solutions to purify their water. Facebook was profitable to better define the problem and as a communication and brainstorming tool （before and during the water filtration prototype trials）. Design thinking and Facebook turned out to be effective tools to pose the water problem more widely, to find solutions adapted to the participants＇ living conditions and to improve their self-efficacy in problem solving as well as their collaboration.展开更多
In order to solve the practical problems of streets,create a pleasant street space and improve the participation of designers and users,the process and method of street renewal based on innovative design thinking were...In order to solve the practical problems of streets,create a pleasant street space and improve the participation of designers and users,the process and method of street renewal based on innovative design thinking were put forward on the basis of the core idea of“user centered”design thinking.The main steps included:setting up workshop and establishing project,understanding and observation,synthesis,creativity,prototype and test feedback.Taking the streets around Anju Dongcheng Community in Handan City as an example,the main process included setting up workshops,carrying out research and data analysis,focusing on outstanding issues,putting forward a variety of renewal and transformation schemes,scheme testing and prototype expression.The whole practice process improved the designer’s design thinking ability,enhanced the participation consciousness of street users,and provided a new idea for street renewal design.展开更多
Explore the new way of product derivation by integrating the interaction design thinking into the product derivation method. It analyzes the thinking mode of interaction design, describes how to make the product provi...Explore the new way of product derivation by integrating the interaction design thinking into the product derivation method. It analyzes the thinking mode of interaction design, describes how to make the product provide better experience for the user, from the perspective of the four elements of people, activity, context and technology, and shows how to combine interaction thinking for product derivation through the cases. Good products in addition to the realization of the function also need to meet the needs of the user experience. Product derived can get new methods and ideas from the interaction design of systematic thinking, so that products can provide better service for users in the digital era.展开更多
Prior studies have emphasized the positive relationship between corporate social responsibility(CSR)and employee organizational identification,with the argument that external CSR acts could enhance employee commitment...Prior studies have emphasized the positive relationship between corporate social responsibility(CSR)and employee organizational identification,with the argument that external CSR acts could enhance employee commitment,work engagement,and loyalty via perceived prestige.Despite such emphasis,minimal suggestion has been given in terms of how to design and execute a moderate,structural,and sustainable CSR program to bond with employees on a deeper level of emotional connection.The aim of the present study was to highlight the benefits of adopting the design thinking method for investing and practicing external CSR,so as to realize a positive link between employee commitment,financial performance,and social recognition.展开更多
This article examines how design thinking and artificial intelligence(AI)work together and what it means for the design sector.The goal is to understand how AI technologies may advance the design process,encourage inn...This article examines how design thinking and artificial intelligence(AI)work together and what it means for the design sector.The goal is to understand how AI technologies may advance the design process,encourage innovation,and produce more individualized and user-centric solutions.This study intends to shed light on the potential of AI as a catalyst for creativity and the ethical implications of AI-driven design by discovering overlapping ideas and methodologies between design thinking and AI.According to the research,AI can significantly influence the design process by eliminating tedious processes,improving user-centricity,and stimulating creativity.AI may support designers’decision-making,prototyping,and ideation processes,resulting in more creative and effective design solutions.Addressing bias in AI algorithms and data privacy is imperative to ensure ethical AI integration.Virtual reality,bio-design,and inclusive design are untapped areas where AI can be used.展开更多
Interest in integrating design methodologies within interdisciplinary teaching has emerged as a strong method for increasing student learning and creativity, especially in integrating art and education. This study dis...Interest in integrating design methodologies within interdisciplinary teaching has emerged as a strong method for increasing student learning and creativity, especially in integrating art and education. This study discusses the theoretical underpinnings of design-based teaching methodology and its practical applications in interdisciplinary settings. It discusses current practices and emerging trends in how design thinking principles bridge the gap between artistic expression and educational pedagogy. The results highlight the importance of a collaborative learning environment, an iterative process, and project-based approaches that allow the development of skills related to creativity besides the analytical ones. The main strategies in implementing methodologies for such purposes and their impact on student engagement in learning are discussed.展开更多
With the rapid development of China’s economy,the society has entered the era of big data intelligence,leading to tremendous changes in people’s shopping methods.From the original way of shopping via traditional cha...With the rapid development of China’s economy,the society has entered the era of big data intelligence,leading to tremendous changes in people’s shopping methods.From the original way of shopping via traditional channels from street vendors and farmer’s markets to shopping via WeChat,Douyin,Taobao,Pinduoduo,and other digital e-commerce channels,online shopping has become the norm and an integral part of people’s life in the post-pandemic era.The shift from traditional offline shopping to online shopping calls for a change in design thinking,integrating food packaging design,consumer needs,and brand stories,reflecting individual characters and regional cultures,as well as incorporating traditional Chinese style and cultural elements.展开更多
In the 1996 AIA （American Institute of Architecture） Convention in Minneapolis, the governing bodies in the education and professionalization of architects in the US （namely, the American Institute of Architecture,...In the 1996 AIA （American Institute of Architecture） Convention in Minneapolis, the governing bodies in the education and professionalization of architects in the US （namely, the American Institute of Architecture, American Institute of Architecture Students, National Council of Architectural Registration Boards, National Architecture Accrediting Board and the Association of Collegiate Schools of Architecture） released the Boyer Report, subsequently published as Building Community： A New Future for Architecture Education and Practice. The report was named in honor of Ernest Boyer, an educational theorist who also participated in writing the text. Less comprehensive than the canonical texts by Marcus Vitruvius Pollio and his interlocutors, it is nonetheless a mirror of our current assumptions about the education of the architect. This paper looks at the epistemology inherited from Vitruvius as it shapes pedagogy up and through the Boyer Report and into the 21 st century. Using a method of comparative analysis applied to past and current architecture programs, our argument is that historical divisions between professional or applied knowledge and liberal or theoretical knowledge inherited from the past limit our capacity within architecture education to integrate new strategies for knowledge creation and dissemination. It is concluded that any serious revision of architecture education means a systematic reconsideration of the basis of architecture knowledge. What of the （persistent） Vitruvian model is relevant in our post-modern condition？ What do we learn from the image of our profession projected through the lens of the Boyer Report and it is like？ In other words, what would Vitruvius do？展开更多
Bruce Nussbaum, past assistant managing editor of Business Week magazine, talks about a grand and broad definition of design with a capital ＂D＂ and the failure of design education to keep up with the expansion of th...Bruce Nussbaum, past assistant managing editor of Business Week magazine, talks about a grand and broad definition of design with a capital ＂D＂ and the failure of design education to keep up with the expansion of this broader definition. The application of the design mindset over a broader scope of disciplines such as business and technology results in creative people from overlapping disciplines who are flexible, curious, and imaginative; have a tolerance for ambiguity and provide meaningful frameworks for difficult situations. The design process becomes a secondary skill-set that compliments another primary knowledge/skill base. With this model, business disciplines could apply design thinking to the understanding of fundamental economic drivers and technology/engineering/manufacturing disciplines could apply design thinking over deep process expertise in implementation. What about the work of the traditional design disciplines？ Following the model described above for business and technology, design disciplines should apply ＂design thinking＂ on top of some foundational skill set that comes from the area of human values. What is this primary skill-set？ This paper will attempt to explore and create a simple map of the area defined as ＂Human Values＂, to locate current design education within that area, to propose directions for design education to move within that area, and to propose similar educational areas within the fields Business and Technology.展开更多
This study advances the theoretical and practical understanding of meaning-driven innovation by proposing a modified design thinking (DT) framework grounded in hermeneutic principles. Unlike conventional DT approaches...This study advances the theoretical and practical understanding of meaning-driven innovation by proposing a modified design thinking (DT) framework grounded in hermeneutic principles. Unlike conventional DT approaches that prioritize user needs and problem-solving, this research reframes innovation as a process of envisioning strategic values, interpreting emerging socio-cultural meanings, and materializing symbolic and emotional resonance through design. Drawing on a case study from the Chinese technology sector, this research demonstrates how organizations can initiate radical meaning innovation by aligning internal vision with external networks and by structuring interpretations to navigate ambiguity and abstraction. The findings underscore the interpretive and socio-culturally embedded nature of innovation, providing a clear and actionable pathway for firms to reframe product meanings beyond utility and functionality. This work contributes to the growing discourse on meaning-centered innovation and extends the application of DT toward culturally sensitive and strategically guided innovation practices.展开更多
基金supported by Hanshan Normal University Research Initiation Program(QD2024214).
文摘This study examined the effects of design thinking pedagogy on undergraduates’career decision-making selfefficacy and employability in career education.Using a quasi-experimental design,Chinese college students(N=93)were participants in two wings.The experimental group(n=47)received the design thinking pedagogy,while the control group(n=46)followed the regularly teacher-centered method.The students completed the career decision-making self-efficacy scale and employability scale before and after the intervention.Independent samples t-test results showed that design thinking pedagogy significantly improves students’career decision-making self-efficacy and employability.The ANCOVA results showed that the pretest scores of career decision-making self-efficacy and employability had no significant association with the experimental intervention.There was no interaction between the treatment and pretest scores.It would seem that experimental design thinking pedagogy implemented in career guidance courses has little effect compared to the usual course presentation.Nonetheless,prospects for the implementation of design thinking-guided learning activities to support interdisciplinary learning for improved higher education and career development outcomes need further exploration.
基金“Curriculum Ideological and Political Education”Demonstration Project of Chongqing University of Posts and Telecommunications:Design Thinking and Expression(Environmental Design)(XKCSZ2251)Construction and Practice of the Ability Training System for“Internet+”Design Talents to Serve Rural Revitalization(233231)。
文摘This study explores the integration path of ideological and political education in the course Design Thinking and Expression of environmental art design,aiming to enhance students’innovative thinking,social responsibility,and awareness of sustainable development.Based on the core philosophy of design thinking(people-oriented,problem-solving,and interdisciplinary collaboration)and the elements of ideological and political education in courses(moral education,cultural confidence,sustainable development,and social equity),the study proposes implementation paths for optimizing course objectives,adjusting course content,innovating teaching methods,and optimizing the evaluation system.Through project-based learning,situational teaching,and interdisciplinary collaboration,combined with practical cases such as historical district renewal,environmental design for rural revitalization,and green commercial space design,it has been verified that the effective integration of ideological and political elements in courses can enhance students’cultural identity,sense of social responsibility,and design innovation ability.This study provides theoretical support and practical demonstration for the ideological and political reform of environmental art design courses.In the future,interdisciplinary collaboration can be further deepened,social practice applications can be expanded,the evaluation system can be improved,and the systematic development of ideological and political courses can be promoted.
文摘The integration of academic research methodologies into design thinking processes presents a transformative approach to addressing complex challenges in group housing,fostering inclusive,sustainable,and user-centered solutions.This research explores how methodologies such as Participatory Action Research,post-occupancy evaluations,and Research through Design can be systematically embedded within design thinking to bridge the gap between academic rigor and empathy-driven,iterative design practices.By synthesizing these paradigms,the study proposes a framework for group housing design that prioritizes co-design processes,empathy-based data collection,and participatory evaluation,while emphasizing adaptability through sociocultural insights and user feedback.Case studies analysis demonstrate the effectiveness of flexible,community-driven design,while emerging technologies like IoT-enabled cohousing signal new opportunities for innovation.Challenges,including scalability,long-term validation,and reconciling user autonomy with professional expertise,are critically analyzed.Ultimately,this research advances a hybrid methodology to redefine the conceptualization,implementation,and assessment of group housing,offering actionable pathways to achieve affordable,inclusive,and context-sensitive housing solutions.
文摘The design thinking approach transforms student’s learning process to connect with real-world experience, making connections between knowledge and improving critical thinking and problem-solving capability. Previous research has focused on what design thinking is taught (content) and how it is taught (learning modes and assessment). However, there needs to be an integrative approach in the context of ecotourism education. Therefore, applying Wrigley and Straker’s Educational Design Ladder mode, this study develops an Ecotourism Design Thinking Curriculum framework to combine the ecotourism content, teaching/learning mode and assessment.
文摘Environmental issues are complex and malicious problems involving many characteristics, variables, increasing their level of uncertainty. How should victims of these problems be accompanied when trying to solve such complex environmental disasters？ A broad understanding of these problems and a feeling of self-efficacy must be present in problem solvers in order for them to persevere up to the formulation of effective solutions. Two new trends in problem solving inspired the development of an approach to accompany citizens dealing with environmental problems： design thinking and the use of ICT in problem solving. Design thinking, a creative solving approach created by IDEO, is a collaborative way to work during which intuition, abductive thinking, quick prototyping and the consumers＇ needs are put first. As for ICT, they can now be used to store, share, develop and criticize information and solutions （Facebook, Padlet... ）. Design thinking and Facebook were drawn on to accompany 10 poorly educated Moroccan women in solving a problem arising from flooding of the Ourika river. The women were taught to use electronic tablets and Facebook. During workshops and through Facebook, women were invited to share their experiences with floods and to find solutions to the poor quality of their drinking water, after floods. Design thinking allowed participants to explore many dimensions of the chosen problem and to prototype a certain number of solutions to purify their water. Facebook was profitable to better define the problem and as a communication and brainstorming tool （before and during the water filtration prototype trials）. Design thinking and Facebook turned out to be effective tools to pose the water problem more widely, to find solutions adapted to the participants＇ living conditions and to improve their self-efficacy in problem solving as well as their collaboration.
基金Social Science Fund Project of Hebei Province(HB19S039)Training Project of School of Architecture and Art,Hebei University of Engineering(2020-KJZD-001).
文摘In order to solve the practical problems of streets,create a pleasant street space and improve the participation of designers and users,the process and method of street renewal based on innovative design thinking were put forward on the basis of the core idea of“user centered”design thinking.The main steps included:setting up workshop and establishing project,understanding and observation,synthesis,creativity,prototype and test feedback.Taking the streets around Anju Dongcheng Community in Handan City as an example,the main process included setting up workshops,carrying out research and data analysis,focusing on outstanding issues,putting forward a variety of renewal and transformation schemes,scheme testing and prototype expression.The whole practice process improved the designer’s design thinking ability,enhanced the participation consciousness of street users,and provided a new idea for street renewal design.
文摘Explore the new way of product derivation by integrating the interaction design thinking into the product derivation method. It analyzes the thinking mode of interaction design, describes how to make the product provide better experience for the user, from the perspective of the four elements of people, activity, context and technology, and shows how to combine interaction thinking for product derivation through the cases. Good products in addition to the realization of the function also need to meet the needs of the user experience. Product derived can get new methods and ideas from the interaction design of systematic thinking, so that products can provide better service for users in the digital era.
文摘Prior studies have emphasized the positive relationship between corporate social responsibility(CSR)and employee organizational identification,with the argument that external CSR acts could enhance employee commitment,work engagement,and loyalty via perceived prestige.Despite such emphasis,minimal suggestion has been given in terms of how to design and execute a moderate,structural,and sustainable CSR program to bond with employees on a deeper level of emotional connection.The aim of the present study was to highlight the benefits of adopting the design thinking method for investing and practicing external CSR,so as to realize a positive link between employee commitment,financial performance,and social recognition.
文摘This article examines how design thinking and artificial intelligence(AI)work together and what it means for the design sector.The goal is to understand how AI technologies may advance the design process,encourage innovation,and produce more individualized and user-centric solutions.This study intends to shed light on the potential of AI as a catalyst for creativity and the ethical implications of AI-driven design by discovering overlapping ideas and methodologies between design thinking and AI.According to the research,AI can significantly influence the design process by eliminating tedious processes,improving user-centricity,and stimulating creativity.AI may support designers’decision-making,prototyping,and ideation processes,resulting in more creative and effective design solutions.Addressing bias in AI algorithms and data privacy is imperative to ensure ethical AI integration.Virtual reality,bio-design,and inclusive design are untapped areas where AI can be used.
基金The 2024 Nanjing Normal University of Special Education Higher Inclusive Education Special Project Interim Report,“Research on the Digital Practice of Higher Inclusive Education Curriculum in the Era of Digital Intelligence:A Case Study of the‘Layout Design’Course”(Project Number:2024XJJG27).
文摘Interest in integrating design methodologies within interdisciplinary teaching has emerged as a strong method for increasing student learning and creativity, especially in integrating art and education. This study discusses the theoretical underpinnings of design-based teaching methodology and its practical applications in interdisciplinary settings. It discusses current practices and emerging trends in how design thinking principles bridge the gap between artistic expression and educational pedagogy. The results highlight the importance of a collaborative learning environment, an iterative process, and project-based approaches that allow the development of skills related to creativity besides the analytical ones. The main strategies in implementing methodologies for such purposes and their impact on student engagement in learning are discussed.
文摘With the rapid development of China’s economy,the society has entered the era of big data intelligence,leading to tremendous changes in people’s shopping methods.From the original way of shopping via traditional channels from street vendors and farmer’s markets to shopping via WeChat,Douyin,Taobao,Pinduoduo,and other digital e-commerce channels,online shopping has become the norm and an integral part of people’s life in the post-pandemic era.The shift from traditional offline shopping to online shopping calls for a change in design thinking,integrating food packaging design,consumer needs,and brand stories,reflecting individual characters and regional cultures,as well as incorporating traditional Chinese style and cultural elements.
文摘In the 1996 AIA （American Institute of Architecture） Convention in Minneapolis, the governing bodies in the education and professionalization of architects in the US （namely, the American Institute of Architecture, American Institute of Architecture Students, National Council of Architectural Registration Boards, National Architecture Accrediting Board and the Association of Collegiate Schools of Architecture） released the Boyer Report, subsequently published as Building Community： A New Future for Architecture Education and Practice. The report was named in honor of Ernest Boyer, an educational theorist who also participated in writing the text. Less comprehensive than the canonical texts by Marcus Vitruvius Pollio and his interlocutors, it is nonetheless a mirror of our current assumptions about the education of the architect. This paper looks at the epistemology inherited from Vitruvius as it shapes pedagogy up and through the Boyer Report and into the 21 st century. Using a method of comparative analysis applied to past and current architecture programs, our argument is that historical divisions between professional or applied knowledge and liberal or theoretical knowledge inherited from the past limit our capacity within architecture education to integrate new strategies for knowledge creation and dissemination. It is concluded that any serious revision of architecture education means a systematic reconsideration of the basis of architecture knowledge. What of the （persistent） Vitruvian model is relevant in our post-modern condition？ What do we learn from the image of our profession projected through the lens of the Boyer Report and it is like？ In other words, what would Vitruvius do？
文摘Bruce Nussbaum, past assistant managing editor of Business Week magazine, talks about a grand and broad definition of design with a capital ＂D＂ and the failure of design education to keep up with the expansion of this broader definition. The application of the design mindset over a broader scope of disciplines such as business and technology results in creative people from overlapping disciplines who are flexible, curious, and imaginative; have a tolerance for ambiguity and provide meaningful frameworks for difficult situations. The design process becomes a secondary skill-set that compliments another primary knowledge/skill base. With this model, business disciplines could apply design thinking to the understanding of fundamental economic drivers and technology/engineering/manufacturing disciplines could apply design thinking over deep process expertise in implementation. What about the work of the traditional design disciplines？ Following the model described above for business and technology, design disciplines should apply ＂design thinking＂ on top of some foundational skill set that comes from the area of human values. What is this primary skill-set？ This paper will attempt to explore and create a simple map of the area defined as ＂Human Values＂, to locate current design education within that area, to propose directions for design education to move within that area, and to propose similar educational areas within the fields Business and Technology.
文摘This study advances the theoretical and practical understanding of meaning-driven innovation by proposing a modified design thinking (DT) framework grounded in hermeneutic principles. Unlike conventional DT approaches that prioritize user needs and problem-solving, this research reframes innovation as a process of envisioning strategic values, interpreting emerging socio-cultural meanings, and materializing symbolic and emotional resonance through design. Drawing on a case study from the Chinese technology sector, this research demonstrates how organizations can initiate radical meaning innovation by aligning internal vision with external networks and by structuring interpretations to navigate ambiguity and abstraction. The findings underscore the interpretive and socio-culturally embedded nature of innovation, providing a clear and actionable pathway for firms to reframe product meanings beyond utility and functionality. This work contributes to the growing discourse on meaning-centered innovation and extends the application of DT toward culturally sensitive and strategically guided innovation practices.
