With the rapid development of tourism across various regions in China,the country’s cultural and creative industries have experienced significant growth.Regional cultural and creative products have emerged as a neces...With the rapid development of tourism across various regions in China,the country’s cultural and creative industries have experienced significant growth.Regional cultural and creative products have emerged as a necessary outcome in response to shifting consumer trends.As living standards continue to improve,consumers’demand for tourism souvenirs has increased,along with a growing preference for personalized products and enhanced spiritual and emotional fulfillment.In recent years,a wide variety of innovative and regionally representative cultural products have appeared on the market.These products exhibit both creativity and cultural symbolism,effectively stimulating consumer desire and promoting regional cultural development.At the same time,they meet the needs of modern consumers and enhance public awareness from an aesthetic perspective.This paper explores how the framework of emotional design can be integrated into the development of regional cultural and creative products.It investigates how successful regional cultural products can stimulate consumer purchasing intent and whether they enhance consumer engagement and experiential satisfaction.Taking museums in Henan Province as a case study,the research examines regional identity,the forms of cultural products,and regional color schemes.This study aims to promote the development of regional cultural products through emotional design,offering valuable insights for enhancing the diversity and richness of regional cultures.展开更多
In the era of rapid development in digital media,cultural and creative design,as an important means of inheriting and disseminating regional culture,faces new opportunities and challenges.This paper takes Haikou Qilou...In the era of rapid development in digital media,cultural and creative design,as an important means of inheriting and disseminating regional culture,faces new opportunities and challenges.This paper takes Haikou Qilou as a case study to delve into the practical approaches of cultural and creative design in telling Chinese stories under the context of digital media.By analyzing the cultural connotations and values of Haikou Qilou and combining the characteristics of digital media,this paper proposes practical strategies in areas such as creative exploration,design expression,and promotion.The aim is to provide a reference for the inheritance and innovation of regional culture in the digital age,and to promote excellent traditional Chinese culture onto broader stages.展开更多
Based on the characteristics of regional culture,the application strategies of regional cultural elements in the design of cultural and creative products were analyzed.The aim is to effectively combine cultural and cr...Based on the characteristics of regional culture,the application strategies of regional cultural elements in the design of cultural and creative products were analyzed.The aim is to effectively combine cultural and creative design with regional cultural elements to provide contemporary life with regional cultural and creative products,better serve modern needs,and enhance public awareness in the form of aesthetics.Firstly,the research status of regional culture and cultural and creative product design was summarized,and then the relationship between regional culture and product design was discussed from the aspects of appearance,material and craftsmanship.Afterwards,the value of regional cultural and creative product design was proposed,and the general strategies of regional cultural and creative products were further sorted out to make people feel the pleasure brought by the deep and strong regional culture.展开更多
By studying the design status of cultural and creative products based on regional culture,the design principles that should be followed in the design of cultural and creative products based on regional culture are sum...By studying the design status of cultural and creative products based on regional culture,the design principles that should be followed in the design of cultural and creative products based on regional culture are summarized.From the perspective of user experience and emotional cognition,the innovative design of poetry city cultural and creative products is carried out,which will accelerate the wide spread of traditional regional culture in Ma’anshan,promote the regional cultural,economic and social development of Ma’anshan,arouse the public’s correct cognition and common love for urban culture of Ma’anshan,and provide technical reference and improvement methods for the design and creation of more cultural and creative art products inheriting and developing traditional regional culture with city features.展开更多
The application significance of Fuyang paper cutting art in cultural and creative design from the perspective of rural revitalization was discussed,and the implementation principles and specific practices of applying ...The application significance of Fuyang paper cutting art in cultural and creative design from the perspective of rural revitalization was discussed,and the implementation principles and specific practices of applying the elements and techniques of Fuyang traditional paper cutting art in cultural and creative products with local features were analyzed to provide reference for rural revitalization and development of cultural industry.展开更多
To revive the nation,the rural area must be revitalized.Every regional cultural and creative industry has its own development path and practical mode.From the perspective of rural revitalization,this paper conducts re...To revive the nation,the rural area must be revitalized.Every regional cultural and creative industry has its own development path and practical mode.From the perspective of rural revitalization,this paper conducts research on the development model of cultural and creative design,and analyzes the significance of the integration of creative design with rural regional culture.Based on the current situation of rural cultural and creative development in Shanxi Province,this study proposes to form a brand communication chain through the integration between cultural design and rural culture,and the establishment of cultural and creative brands,furthermore,to establish trending topics through multiple channels.Finally,the important practical significance of cultural and creative design in promoting rural economic development and enhancing rural culture value is discussed in this design strategy,so as to actively help the new journey of rural revitalization.展开更多
Cultural and creative education products play a crucial role in modern education,as they can enhance students’creativity and cultural understanding.In the field of cultural and creative product development,Artificial...Cultural and creative education products play a crucial role in modern education,as they can enhance students’creativity and cultural understanding.In the field of cultural and creative product development,Artificial Intelligence Generated Content(AIGC)has not yet been maturely applied,while data-driven design methods can achieve personalized and efficient design outputs,thus facilitating the creative generation and rapid iteration of AIGC.This study aims to explore the application of AIGC in the development of cultural and creative education products,and to form a future-oriented design process transformation in combination with rapid output of data analysis.By building a database of cultural elements and user preferences related to educational aspects in cultural and creative education products,training the AIGC system using machine learning technology,and submitting the design drafts formed in the near term to designers for further optimization,the product is finally subjected to user feedback and market testing,with products that are highly accepted by users as the final output.The research results show that the use of AIGC can not only promote innovation in cultural and creative education products,improve design efficiency and product diversity,but also inspire more creative inspiration for designers.The advantage of data analysis further enhances the accuracy of product development and market response speed,achieving effective transformation of the design process.Moreover,this research provides valuable references for educational management in terms of resource allocation and curriculum design.展开更多
As one of the important aspects of cultural life,brand has obvious cultural attributes.As an important branch of the cultural and creative industry,brand design is not only the concrete expression of human wisdom,but ...As one of the important aspects of cultural life,brand has obvious cultural attributes.As an important branch of the cultural and creative industry,brand design is not only the concrete expression of human wisdom,but also a product in the process of continuous cultural development,which can positively interpret human’s innovative spirit and innovative concept.Therefore,a systematic study on the effective use of western culture in brand design and a detailed analysis on the impact as well as enlightenment of the use of western culture in brand design on the cultural and creative industry are carried out,so as to lay a solid foundation for the improvement of the cultural innovation level in the field of brand design and the all-round development of cultural and creative industry in China.展开更多
This research establishes a strategic framework for developing a salt culture-themed agricultural garden in Jintan,Jiangsu to boost rural vibrancy and cultural tourism while honoring local salt heritage.It employs the...This research establishes a strategic framework for developing a salt culture-themed agricultural garden in Jintan,Jiangsu to boost rural vibrancy and cultural tourism while honoring local salt heritage.It employs the Analytic Hierarchy Process(AHP)for a data-driven and structured approach to evaluate the sustainability and cultural significance of agricultural initiatives.This framework ensures a balanced blend of agriculture,culture,and tourism to foster a sustainable and culturally rich experience.The study highlights the value of structured methodologies in planning culturally impactful agricultural projects.展开更多
The research explored the ways and means of narrative design in which regional cultural elements are integrated into cultural and creative products.It also researched a new way of thinking and methods of creative prod...The research explored the ways and means of narrative design in which regional cultural elements are integrated into cultural and creative products.It also researched a new way of thinking and methods of creative product design based on regional cultural elements in order to satisfy consumers’emotional and cultural experiences.Narrative theory takes the perspective of narrative expression in the design of cultural and creative products.The regional cultural elements were used for better interactive communication with consumers in the form of cultural and creative products.In the narrative of cultural and creative product design,intervening in the development of regional cultural and creative design from the perspective of narratology can better exert and create the cultural value of the region itself,with cultural and creative products playing an important role in“local cultural stories.”This research adopted a qualitative approach and provided ideas and guidance for the narrative design and expression of regional cultural elements in creative products through comparative analysis of case studies.The research highlighted the role of narrative design in creating multi-layered experiences,weaving regional cultural stories into products,and the importance of deep understanding and effective use of regional cultural elements in design.展开更多
Chinese culture has been continuously developing for 5000 years of historical development.Its traditional culture has had an impact on social development,and this traditional culture is rooted in the development of th...Chinese culture has been continuously developing for 5000 years of historical development.Its traditional culture has had an impact on social development,and this traditional culture is rooted in the development of the society.The traditional Chinese culture also has certain significance for the design of modem cultural and creative works,which does not only inject vitality for cultural and creative products,but it also enhances the artistry of cultural and creative products.Therefore,based on this,this paper expounds the concept of traditional Chinese culture with cultural and creative products,analyzes the value of traditional culture in cultural and creative products,and explores how to refine and draw lessons from traditional Chinese cultural elements in the process of cultural and creative product design.展开更多
This paper firstly analyzes the culture of Marquis of Haihun site and explores the cultural and creative derivatives,followed by the value of these cultural and creative derivatives of Marquis of Haihun site and the d...This paper firstly analyzes the culture of Marquis of Haihun site and explores the cultural and creative derivatives,followed by the value of these cultural and creative derivatives of Marquis of Haihun site and the design and development path of the cultural and creative derivatives of Marquis of Haihun site for the reference of relevant scholars.展开更多
This paper focuses on the innovative transformation pathways of traditional Huizhou plant patterns in cultural and creative design empowered by digital media technology,systematically exploring their theoretical value...This paper focuses on the innovative transformation pathways of traditional Huizhou plant patterns in cultural and creative design empowered by digital media technology,systematically exploring their theoretical value and practical applications in contemporary cultural and creative industries.The study employs a combination of methods,including literature analysis,deconstruction of pattern elements,comparative case studies,and design practice,to thoroughly analyze the cultural connotations,artistic characteristics,and adaptability of traditional Huizhou plant patterns in modern design contexts.Emphasis is placed on the extraction of elements in terms of color systems and modeling logic,which not only provides theoretical support and practical examples for the digital preservation and dynamic inheritance of Huizhou traditional plant patterns,but also offers a methodological framework for the innovative transformation of traditional cultural resources in the digital era.Looking ahead,further efforts should promote the deep integration of pattern resources,technological means,user needs,and application scenarios,establishing an interdisciplinary collaborative design innovation system to achieve sustainable dissemination and value regeneration of traditional culture within modern design languages.展开更多
文摘With the rapid development of tourism across various regions in China,the country’s cultural and creative industries have experienced significant growth.Regional cultural and creative products have emerged as a necessary outcome in response to shifting consumer trends.As living standards continue to improve,consumers’demand for tourism souvenirs has increased,along with a growing preference for personalized products and enhanced spiritual and emotional fulfillment.In recent years,a wide variety of innovative and regionally representative cultural products have appeared on the market.These products exhibit both creativity and cultural symbolism,effectively stimulating consumer desire and promoting regional cultural development.At the same time,they meet the needs of modern consumers and enhance public awareness from an aesthetic perspective.This paper explores how the framework of emotional design can be integrated into the development of regional cultural and creative products.It investigates how successful regional cultural products can stimulate consumer purchasing intent and whether they enhance consumer engagement and experiential satisfaction.Taking museums in Henan Province as a case study,the research examines regional identity,the forms of cultural products,and regional color schemes.This study aims to promote the development of regional cultural products through emotional design,offering valuable insights for enhancing the diversity and richness of regional cultures.
基金Philosophy and Social Science Planning Project of Haikou City in 2025(Project No.:2025-ZCKT-106)。
文摘In the era of rapid development in digital media,cultural and creative design,as an important means of inheriting and disseminating regional culture,faces new opportunities and challenges.This paper takes Haikou Qilou as a case study to delve into the practical approaches of cultural and creative design in telling Chinese stories under the context of digital media.By analyzing the cultural connotations and values of Haikou Qilou and combining the characteristics of digital media,this paper proposes practical strategies in areas such as creative exploration,design expression,and promotion.The aim is to provide a reference for the inheritance and innovation of regional culture in the digital age,and to promote excellent traditional Chinese culture onto broader stages.
基金the Humanities and Social Sciences Foundation for Young Scholars of the Ministry of Education of China in 2018 (18YJC ZH197)。
文摘Based on the characteristics of regional culture,the application strategies of regional cultural elements in the design of cultural and creative products were analyzed.The aim is to effectively combine cultural and creative design with regional cultural elements to provide contemporary life with regional cultural and creative products,better serve modern needs,and enhance public awareness in the form of aesthetics.Firstly,the research status of regional culture and cultural and creative product design was summarized,and then the relationship between regional culture and product design was discussed from the aspects of appearance,material and craftsmanship.Afterwards,the value of regional cultural and creative product design was proposed,and the general strategies of regional cultural and creative products were further sorted out to make people feel the pleasure brought by the deep and strong regional culture.
基金Sponsored by 2018 Youth Fund for Humanities and Social Sciences of the Ministry of Education。
文摘By studying the design status of cultural and creative products based on regional culture,the design principles that should be followed in the design of cultural and creative products based on regional culture are summarized.From the perspective of user experience and emotional cognition,the innovative design of poetry city cultural and creative products is carried out,which will accelerate the wide spread of traditional regional culture in Ma’anshan,promote the regional cultural,economic and social development of Ma’anshan,arouse the public’s correct cognition and common love for urban culture of Ma’anshan,and provide technical reference and improvement methods for the design and creation of more cultural and creative art products inheriting and developing traditional regional culture with city features.
基金Sponsored by the National Innovation and Entrepreneurship Training Planning Project for University Students(202410378293).
文摘The application significance of Fuyang paper cutting art in cultural and creative design from the perspective of rural revitalization was discussed,and the implementation principles and specific practices of applying the elements and techniques of Fuyang traditional paper cutting art in cultural and creative products with local features were analyzed to provide reference for rural revitalization and development of cultural industry.
文摘To revive the nation,the rural area must be revitalized.Every regional cultural and creative industry has its own development path and practical mode.From the perspective of rural revitalization,this paper conducts research on the development model of cultural and creative design,and analyzes the significance of the integration of creative design with rural regional culture.Based on the current situation of rural cultural and creative development in Shanxi Province,this study proposes to form a brand communication chain through the integration between cultural design and rural culture,and the establishment of cultural and creative brands,furthermore,to establish trending topics through multiple channels.Finally,the important practical significance of cultural and creative design in promoting rural economic development and enhancing rural culture value is discussed in this design strategy,so as to actively help the new journey of rural revitalization.
基金2024 University Teachers Innovation Fund Project:Research on Decoding and Differentiated Innovation Strategies of Dunhuang Cultural and Creative Symbols under IP Cross-border Collaboration Background2023 Northwest Normal University“Course Ideological and Political Education”Demonstration Construction Project:DemonstrationDemonstration Course of Folk Art and Crafts.
文摘Cultural and creative education products play a crucial role in modern education,as they can enhance students’creativity and cultural understanding.In the field of cultural and creative product development,Artificial Intelligence Generated Content(AIGC)has not yet been maturely applied,while data-driven design methods can achieve personalized and efficient design outputs,thus facilitating the creative generation and rapid iteration of AIGC.This study aims to explore the application of AIGC in the development of cultural and creative education products,and to form a future-oriented design process transformation in combination with rapid output of data analysis.By building a database of cultural elements and user preferences related to educational aspects in cultural and creative education products,training the AIGC system using machine learning technology,and submitting the design drafts formed in the near term to designers for further optimization,the product is finally subjected to user feedback and market testing,with products that are highly accepted by users as the final output.The research results show that the use of AIGC can not only promote innovation in cultural and creative education products,improve design efficiency and product diversity,but also inspire more creative inspiration for designers.The advantage of data analysis further enhances the accuracy of product development and market response speed,achieving effective transformation of the design process.Moreover,this research provides valuable references for educational management in terms of resource allocation and curriculum design.
文摘As one of the important aspects of cultural life,brand has obvious cultural attributes.As an important branch of the cultural and creative industry,brand design is not only the concrete expression of human wisdom,but also a product in the process of continuous cultural development,which can positively interpret human’s innovative spirit and innovative concept.Therefore,a systematic study on the effective use of western culture in brand design and a detailed analysis on the impact as well as enlightenment of the use of western culture in brand design on the cultural and creative industry are carried out,so as to lay a solid foundation for the improvement of the cultural innovation level in the field of brand design and the all-round development of cultural and creative industry in China.
基金supported by the Chenguang Program of the Shanghai Education Development Foundation and the Shanghai Municipal Education Commission.
文摘This research establishes a strategic framework for developing a salt culture-themed agricultural garden in Jintan,Jiangsu to boost rural vibrancy and cultural tourism while honoring local salt heritage.It employs the Analytic Hierarchy Process(AHP)for a data-driven and structured approach to evaluate the sustainability and cultural significance of agricultural initiatives.This framework ensures a balanced blend of agriculture,culture,and tourism to foster a sustainable and culturally rich experience.The study highlights the value of structured methodologies in planning culturally impactful agricultural projects.
文摘The research explored the ways and means of narrative design in which regional cultural elements are integrated into cultural and creative products.It also researched a new way of thinking and methods of creative product design based on regional cultural elements in order to satisfy consumers’emotional and cultural experiences.Narrative theory takes the perspective of narrative expression in the design of cultural and creative products.The regional cultural elements were used for better interactive communication with consumers in the form of cultural and creative products.In the narrative of cultural and creative product design,intervening in the development of regional cultural and creative design from the perspective of narratology can better exert and create the cultural value of the region itself,with cultural and creative products playing an important role in“local cultural stories.”This research adopted a qualitative approach and provided ideas and guidance for the narrative design and expression of regional cultural elements in creative products through comparative analysis of case studies.The research highlighted the role of narrative design in creating multi-layered experiences,weaving regional cultural stories into products,and the importance of deep understanding and effective use of regional cultural elements in design.
文摘Chinese culture has been continuously developing for 5000 years of historical development.Its traditional culture has had an impact on social development,and this traditional culture is rooted in the development of the society.The traditional Chinese culture also has certain significance for the design of modem cultural and creative works,which does not only inject vitality for cultural and creative products,but it also enhances the artistry of cultural and creative products.Therefore,based on this,this paper expounds the concept of traditional Chinese culture with cultural and creative products,analyzes the value of traditional culture in cultural and creative products,and explores how to refine and draw lessons from traditional Chinese cultural elements in the process of cultural and creative product design.
文摘This paper firstly analyzes the culture of Marquis of Haihun site and explores the cultural and creative derivatives,followed by the value of these cultural and creative derivatives of Marquis of Haihun site and the design and development path of the cultural and creative derivatives of Marquis of Haihun site for the reference of relevant scholars.
基金Jiangxi Provincial Humanities and Social Sciences Project:Research on the Innovative Integration Path of Cultural Heritage and Digital Content Industry in the Yangtze National Cultural Park(Jiujiang Section)Based on Spatial Narrative(2024)(Project No.:S24110)"14th Five-Year Plan"Fund Project:Research on the Innovative Integration Path of Cultural Relics Narratives and Digital Content Industry in the Long March National Cultural Park(Jiangxi Section)(Project No.:23YS30D)。
文摘This paper focuses on the innovative transformation pathways of traditional Huizhou plant patterns in cultural and creative design empowered by digital media technology,systematically exploring their theoretical value and practical applications in contemporary cultural and creative industries.The study employs a combination of methods,including literature analysis,deconstruction of pattern elements,comparative case studies,and design practice,to thoroughly analyze the cultural connotations,artistic characteristics,and adaptability of traditional Huizhou plant patterns in modern design contexts.Emphasis is placed on the extraction of elements in terms of color systems and modeling logic,which not only provides theoretical support and practical examples for the digital preservation and dynamic inheritance of Huizhou traditional plant patterns,but also offers a methodological framework for the innovative transformation of traditional cultural resources in the digital era.Looking ahead,further efforts should promote the deep integration of pattern resources,technological means,user needs,and application scenarios,establishing an interdisciplinary collaborative design innovation system to achieve sustainable dissemination and value regeneration of traditional culture within modern design languages.
