The Hosseini trilogy encompasses Khaled Hosseini’s three distinguished novels:The Kite Runner,A Thousand Splendid Suns,and And the Mountains Echoed.As an Afghan-American novelist,Hosseini’s works exemplify a signifi...The Hosseini trilogy encompasses Khaled Hosseini’s three distinguished novels:The Kite Runner,A Thousand Splendid Suns,and And the Mountains Echoed.As an Afghan-American novelist,Hosseini’s works exemplify a significant achievement within the sphere of ethnic literature.However,there is a significant deficiency in comprehensive examinations concerning his artistic traits throughout these three works.Therefore,focusing on Hosseini’s cultural identity as an ethnic writer,this paper purports to investigate the creative methodologies that emerge within his trilogy.The author posits that Hosseini employs at least three prominent creative strategies:An English writing framework with bilingual cultural elements,vivid depictions of wars through minor incidents,and soul-saving emotional narratives,all of which contribute substantially to the success of his trilogy while also providing meaningful insights for the development and advancement of ethnic writers.展开更多
In the acquisition of a second language, the learner feels motivated to create verbal exchanges in order to build relationships with his/her partners but especially xo grow discursive and formative skills at the same ...In the acquisition of a second language, the learner feels motivated to create verbal exchanges in order to build relationships with his/her partners but especially xo grow discursive and formative skills at the same time. Under this aspect, we＇re going to investigate, firstly, what the role of creativity is in interactions in the language class. On the other hand, the adoption of creative interaction techniques allows the group to take a new look in the face of its learning （apprenticeship）, to better manage its potential. Finally, it would be interesting to propose the realization of a project of creative communication, to re-explore creativity in problem solving through the techniques of the game, giving more importance to the performance of more or less complex tasks and the development of the project in a holistic and action-oriented approach.展开更多
Against the backdrop of digital marketing redefining the advertising communication ecosystem,creative strategies have become a core element for enhancing advertising effectiveness.This article focuses on three core ad...Against the backdrop of digital marketing redefining the advertising communication ecosystem,creative strategies have become a core element for enhancing advertising effectiveness.This article focuses on three core advertising creative strategies:emotionalization,personalization,and interactivity,and explores their influence mechanisms on advertising effectiveness.A survey was conducted among 300 digital advertising audiences through structured questionnaires.Descriptive statistics,reliability and validity tests,correlation analysis and multiple linear regression analysis were carried out using SPSS.The results show that the reliability and validity of the questionnaire are good.Emotional,personalized and interactive creativity are all significantly positively correlated with the advertising effect.Regression analysis indicates that all three types of creative strategies have a significant positive predictive effect on the advertising effect,among which emotional creativity has the strongest influence,followed by interactive creativity and personalized creativity.And put forward suggestions such as strengthening emotional creative design,optimizing the accuracy of personalized creativity,designing low-threshold interactive creativity,and establishing a monitoring closed-loop dynamic optimization strategy.The research provides empirical references for companies to optimize their digital advertising creative strategies and enhance marketing effectiveness.展开更多
基金a partial achievement of the scientific research project“A Study on the Ethnic Literary Characteristics of Khaled Hosseini’s Works”(Project No.2018JS526)(“卡勒德·胡赛尼作品的族裔文学特性研究”),funded by Yunnan Provincial Department of Education,China,with the project director being Li Xinmei.
文摘The Hosseini trilogy encompasses Khaled Hosseini’s three distinguished novels:The Kite Runner,A Thousand Splendid Suns,and And the Mountains Echoed.As an Afghan-American novelist,Hosseini’s works exemplify a significant achievement within the sphere of ethnic literature.However,there is a significant deficiency in comprehensive examinations concerning his artistic traits throughout these three works.Therefore,focusing on Hosseini’s cultural identity as an ethnic writer,this paper purports to investigate the creative methodologies that emerge within his trilogy.The author posits that Hosseini employs at least three prominent creative strategies:An English writing framework with bilingual cultural elements,vivid depictions of wars through minor incidents,and soul-saving emotional narratives,all of which contribute substantially to the success of his trilogy while also providing meaningful insights for the development and advancement of ethnic writers.
文摘In the acquisition of a second language, the learner feels motivated to create verbal exchanges in order to build relationships with his/her partners but especially xo grow discursive and formative skills at the same time. Under this aspect, we＇re going to investigate, firstly, what the role of creativity is in interactions in the language class. On the other hand, the adoption of creative interaction techniques allows the group to take a new look in the face of its learning （apprenticeship）, to better manage its potential. Finally, it would be interesting to propose the realization of a project of creative communication, to re-explore creativity in problem solving through the techniques of the game, giving more importance to the performance of more or less complex tasks and the development of the project in a holistic and action-oriented approach.
文摘Against the backdrop of digital marketing redefining the advertising communication ecosystem,creative strategies have become a core element for enhancing advertising effectiveness.This article focuses on three core advertising creative strategies:emotionalization,personalization,and interactivity,and explores their influence mechanisms on advertising effectiveness.A survey was conducted among 300 digital advertising audiences through structured questionnaires.Descriptive statistics,reliability and validity tests,correlation analysis and multiple linear regression analysis were carried out using SPSS.The results show that the reliability and validity of the questionnaire are good.Emotional,personalized and interactive creativity are all significantly positively correlated with the advertising effect.Regression analysis indicates that all three types of creative strategies have a significant positive predictive effect on the advertising effect,among which emotional creativity has the strongest influence,followed by interactive creativity and personalized creativity.And put forward suggestions such as strengthening emotional creative design,optimizing the accuracy of personalized creativity,designing low-threshold interactive creativity,and establishing a monitoring closed-loop dynamic optimization strategy.The research provides empirical references for companies to optimize their digital advertising creative strategies and enhance marketing effectiveness.
