The article analyzes the marketing environment that SINOPEC （China PetroChemical Corporation） faces in the new century and proposes marketing strategies for SINOPEC. The marketing strategy centers on the consumer de...The article analyzes the marketing environment that SINOPEC （China PetroChemical Corporation） faces in the new century and proposes marketing strategies for SINOPEC. The marketing strategy centers on the consumer demand, brand marketing, distribution channels, marketing alliance, and e-commerce strategies.展开更多
Since the 13th Five-Year Plan,Sinopec has been thoroughly carrying out the new energy security strategy of“four revolutions and one cooperation”and the spirit of the important instruction of“powerful promotion of p...Since the 13th Five-Year Plan,Sinopec has been thoroughly carrying out the new energy security strategy of“four revolutions and one cooperation”and the spirit of the important instruction of“powerful promotion of petroleum exploration and development”.Focusing on strategic breakthrough and large-scale reserve increase,the petroleum exploration enhances the theoretical and technological innovation and highlights high-quality exploration battles,so that a series of important petroleum exploration achievements have been gained.In order to accelerate and promote the development of Sinopec's natural gas business,this paper forecasts Sinopec's exploration direction and development potential of natural gas in the future after comprehensively sorting out the achievements and theoretical and technological progresses of natural gas exploration since the 13th Five-Year Plan.And the following research results are obtained.First,since the 13th Five-Year plan,Sinopec has been persisting in the strategic deployment of“balancing marine and continental facies and focusing conventional and unconventional resources”.According to the idea of“extending marine conventional gas,strengthening marine shale gas and optimizing continental tight gas”,Sinopec innovatively develops the hydrocarbon accumulation theory of marine shale gas in southern China,marine carbonate rock in central-western China and tight clastic rock in central-western China.Second,by virtue of researches,a 3D seismic exploration technology with reservoir identification and description as the basis and sweet spot prediction as the core is developed,and several support equipment and tools are integrated,such as deep and ultra-deep drilling and completion,acid fracturing testing,long horizontal well fracturing and high power electric fracturing,and drillable composite bridge plug.Third,a series of natural gas exploration achievements are obtained in three major fields of marine shale,marine carbonate rock and continental tight clastic rock,and new proven natural gas reserves of 1.0068×1012 m3 is achieved,which provides Sinopec with high-quality resource guarantee for the fast increase of natural gas production.Fourth,looking forward,there are abundant natural gas resource bases in Sinopec's licenses,and the main development directions of its natural gas exploration are marine carbonate rock in central-western China,tight clastic rock and shale in central-western China,marine deep clastic rock,and deep clastic rock and igneous rock in the mature areas of eastern China.In conclusion,Sinopec's new proven natural gas reserves during the 14th Five-Year Plan is predicted to be 1.16×10^(12)-1.36×10^(12) m^(3),which can provide a solid resources base for the great development of natural gas in China.展开更多
On December 18, 2018 the project “Development and application of clean and high-efficiency package of one-million-ton class ethylene production unit” jointly undertaken by the Sinopec Engineering Incorporation and o...On December 18, 2018 the project “Development and application of clean and high-efficiency package of one-million-ton class ethylene production unit” jointly undertaken by the Sinopec Engineering Incorporation and other nine institutions passed the appraisal of scientific and technical achievement organized by the China Petroleum and Chemical Industry Association. The members of the Appraisal Committee unanimously recognized that this technical achievement has been spearheading the continued innovation of ethylene technology to push forward the rapid development of ethylene industry and related downstream industrial sectors and command a leading position among international rivaling peers.展开更多
On February, 2017 the project “Development and commercial application of catalyst for boosting gasoline yield used in the residue MIP unit” has passed the technical appraisal organized by the China Petroleum and Che...On February, 2017 the project “Development and commercial application of catalyst for boosting gasoline yield used in the residue MIP unit” has passed the technical appraisal organized by the China Petroleum and Chemical Corporation (SINOPEC). The experts attending the appraisal meeting have unanimously recognized that this project has very outstanding economic benefits, with its overall technology reaching the advanced level inside China.展开更多
In 2019 the 150 kt/a unit for production of propylene oxide(PO)by the cumene hydroperoxide(CHP)process,the development of which is led by the SINOPEC Shanghai Research Institute of Petrochemical Technology(SRIPT),has ...In 2019 the 150 kt/a unit for production of propylene oxide(PO)by the cumene hydroperoxide(CHP)process,the development of which is led by the SINOPEC Shanghai Research Institute of Petrochemical Technology(SRIPT),has been envisaged in SINOPEC’s“Ten Key Technological Research Projects”to usher in a new phase for the R&D of this project.展开更多
On January 15, 2019 two projects, namely:“The development and application of CFHL technology for hydro-upgrading of coal-based crude products obtained from low-temperature Fischer-Tropsch synthesis in slurry bed” a...On January 15, 2019 two projects, namely:“The development and application of CFHL technology for hydro-upgrading of coal-based crude products obtained from low-temperature Fischer-Tropsch synthesis in slurry bed” and “The development and application of RCHU technology for hydro-upgrading of direct coal liquefaction syncrude”, performed by RIPP as the leading institution, has passed the technical appraisal organized by the China Petroleum and Chemical Industry Association. The Appraisal Committee was composed of the academician Cao Xianghong and experts of China’s petrochemical and coal chemical circles. After review and assessments, the experts attending the appraisal meeting have unanimously admitted that the two projects have demonstrated their prolific nature with independent intellectual property rights to reach the internationally advanced level. Especially, the development and application of RCHU technology for hydro-upgrading of direct coal liquefaction syncrude has spearheaded an international initiative.展开更多
The first in China pilot unit for biological conversion of biomass,the 1 000 t/a succinic acid unit at the Yangzi Petrochemical Company(YPC),has accomplished its third test production target to deliver high-purity suc...The first in China pilot unit for biological conversion of biomass,the 1 000 t/a succinic acid unit at the Yangzi Petrochemical Company(YPC),has accomplished its third test production target to deliver high-purity succinic acid,which has laid a good foundation to study and展开更多
SINOPEC is the first Chinese company, which was listed in Hong Kong, NewYork, London and Shanghai. The business portfolio of SINOPEC covers oil exploration and development,petroleum refining, petrochemical and oil pro...SINOPEC is the first Chinese company, which was listed in Hong Kong, NewYork, London and Shanghai. The business portfolio of SINOPEC covers oil exploration and development,petroleum refining, petrochemical and oil products marketing, with a total sales revenue of 324.2billion RMB and a net profit of 22 billion RMB. SINOPEC is the second largest oil and gas producerin China and is also the biggest oil refiner of China with its crude processing capacity rankednumber five in the world. With 24,000 wholly controlled gas stations and 4, 127 authorized gasstations, SINOPEC owns an extensive oil products marketing network. It is the largest in China oilproducts distributor and sales company, and is ranked the sixth largest company in the world.展开更多
To alleviate the gap between ethylene glycol supply/demand inside China, SINOPEC Yangzi Petrochemical Company will revamp the EG unit. It is planned to construct a 180-KTA EO/EG unit while concurrently retrofit the 30...To alleviate the gap between ethylene glycol supply/demand inside China, SINOPEC Yangzi Petrochemical Company will revamp the EG unit. It is planned to construct a 180-KTA EO/EG unit while concurrently retrofit the 300 kt/a EO/EG unit.Yangzi Petrochemical will boast two EG units to further increase the EG capacity. The new round of EG unit revamp展开更多
Recently the projects "Preparation of synergistic type low-polymer oil displacement agent for microbial flooding" and "Study on application of novel quaternary phosphonium biocide in oilfield",whic...Recently the projects "Preparation of synergistic type low-polymer oil displacement agent for microbial flooding" and "Study on application of novel quaternary phosphonium biocide in oilfield",which were jointly undertaken by the SINOPEC Research Institute of Petroleum Processing (RIPP) and the SINOPEC Shengli Oilfield Branch Company,have passed the展开更多
In April 2018 the SINOPEC Corporation had launched its "green enterprise action program" by proposing to set up the clean, highly efficient, low-carbon, and recyclable green enterprises under its jurisdictio...In April 2018 the SINOPEC Corporation had launched its "green enterprise action program" by proposing to set up the clean, highly efficient, low-carbon, and recyclable green enterprises under its jurisdiction by 2023.All SINOPEC’s catalyst factories are confronted with double pressures demanding an improved green produc-展开更多
文摘The article analyzes the marketing environment that SINOPEC （China PetroChemical Corporation） faces in the new century and proposes marketing strategies for SINOPEC. The marketing strategy centers on the consumer demand, brand marketing, distribution channels, marketing alliance, and e-commerce strategies.
基金Project supported by the National Major Science and Technology Project"Target Evaluation and Exploration Technology for Shale Gas Zone"(No.2017ZX05036).
文摘Since the 13th Five-Year Plan,Sinopec has been thoroughly carrying out the new energy security strategy of“four revolutions and one cooperation”and the spirit of the important instruction of“powerful promotion of petroleum exploration and development”.Focusing on strategic breakthrough and large-scale reserve increase,the petroleum exploration enhances the theoretical and technological innovation and highlights high-quality exploration battles,so that a series of important petroleum exploration achievements have been gained.In order to accelerate and promote the development of Sinopec's natural gas business,this paper forecasts Sinopec's exploration direction and development potential of natural gas in the future after comprehensively sorting out the achievements and theoretical and technological progresses of natural gas exploration since the 13th Five-Year Plan.And the following research results are obtained.First,since the 13th Five-Year plan,Sinopec has been persisting in the strategic deployment of“balancing marine and continental facies and focusing conventional and unconventional resources”.According to the idea of“extending marine conventional gas,strengthening marine shale gas and optimizing continental tight gas”,Sinopec innovatively develops the hydrocarbon accumulation theory of marine shale gas in southern China,marine carbonate rock in central-western China and tight clastic rock in central-western China.Second,by virtue of researches,a 3D seismic exploration technology with reservoir identification and description as the basis and sweet spot prediction as the core is developed,and several support equipment and tools are integrated,such as deep and ultra-deep drilling and completion,acid fracturing testing,long horizontal well fracturing and high power electric fracturing,and drillable composite bridge plug.Third,a series of natural gas exploration achievements are obtained in three major fields of marine shale,marine carbonate rock and continental tight clastic rock,and new proven natural gas reserves of 1.0068×1012 m3 is achieved,which provides Sinopec with high-quality resource guarantee for the fast increase of natural gas production.Fourth,looking forward,there are abundant natural gas resource bases in Sinopec's licenses,and the main development directions of its natural gas exploration are marine carbonate rock in central-western China,tight clastic rock and shale in central-western China,marine deep clastic rock,and deep clastic rock and igneous rock in the mature areas of eastern China.In conclusion,Sinopec's new proven natural gas reserves during the 14th Five-Year Plan is predicted to be 1.16×10^(12)-1.36×10^(12) m^(3),which can provide a solid resources base for the great development of natural gas in China.
文摘On December 18, 2018 the project “Development and application of clean and high-efficiency package of one-million-ton class ethylene production unit” jointly undertaken by the Sinopec Engineering Incorporation and other nine institutions passed the appraisal of scientific and technical achievement organized by the China Petroleum and Chemical Industry Association. The members of the Appraisal Committee unanimously recognized that this technical achievement has been spearheading the continued innovation of ethylene technology to push forward the rapid development of ethylene industry and related downstream industrial sectors and command a leading position among international rivaling peers.
文摘On February, 2017 the project “Development and commercial application of catalyst for boosting gasoline yield used in the residue MIP unit” has passed the technical appraisal organized by the China Petroleum and Chemical Corporation (SINOPEC). The experts attending the appraisal meeting have unanimously recognized that this project has very outstanding economic benefits, with its overall technology reaching the advanced level inside China.
文摘In 2019 the 150 kt/a unit for production of propylene oxide(PO)by the cumene hydroperoxide(CHP)process,the development of which is led by the SINOPEC Shanghai Research Institute of Petrochemical Technology(SRIPT),has been envisaged in SINOPEC’s“Ten Key Technological Research Projects”to usher in a new phase for the R&D of this project.
文摘On January 15, 2019 two projects, namely:“The development and application of CFHL technology for hydro-upgrading of coal-based crude products obtained from low-temperature Fischer-Tropsch synthesis in slurry bed” and “The development and application of RCHU technology for hydro-upgrading of direct coal liquefaction syncrude”, performed by RIPP as the leading institution, has passed the technical appraisal organized by the China Petroleum and Chemical Industry Association. The Appraisal Committee was composed of the academician Cao Xianghong and experts of China’s petrochemical and coal chemical circles. After review and assessments, the experts attending the appraisal meeting have unanimously admitted that the two projects have demonstrated their prolific nature with independent intellectual property rights to reach the internationally advanced level. Especially, the development and application of RCHU technology for hydro-upgrading of direct coal liquefaction syncrude has spearheaded an international initiative.
文摘The first in China pilot unit for biological conversion of biomass,the 1 000 t/a succinic acid unit at the Yangzi Petrochemical Company(YPC),has accomplished its third test production target to deliver high-purity succinic acid,which has laid a good foundation to study and
文摘SINOPEC is the first Chinese company, which was listed in Hong Kong, NewYork, London and Shanghai. The business portfolio of SINOPEC covers oil exploration and development,petroleum refining, petrochemical and oil products marketing, with a total sales revenue of 324.2billion RMB and a net profit of 22 billion RMB. SINOPEC is the second largest oil and gas producerin China and is also the biggest oil refiner of China with its crude processing capacity rankednumber five in the world. With 24,000 wholly controlled gas stations and 4, 127 authorized gasstations, SINOPEC owns an extensive oil products marketing network. It is the largest in China oilproducts distributor and sales company, and is ranked the sixth largest company in the world.
文摘To alleviate the gap between ethylene glycol supply/demand inside China, SINOPEC Yangzi Petrochemical Company will revamp the EG unit. It is planned to construct a 180-KTA EO/EG unit while concurrently retrofit the 300 kt/a EO/EG unit.Yangzi Petrochemical will boast two EG units to further increase the EG capacity. The new round of EG unit revamp
文摘Recently the projects "Preparation of synergistic type low-polymer oil displacement agent for microbial flooding" and "Study on application of novel quaternary phosphonium biocide in oilfield",which were jointly undertaken by the SINOPEC Research Institute of Petroleum Processing (RIPP) and the SINOPEC Shengli Oilfield Branch Company,have passed the
文摘In April 2018 the SINOPEC Corporation had launched its "green enterprise action program" by proposing to set up the clean, highly efficient, low-carbon, and recyclable green enterprises under its jurisdiction by 2023.All SINOPEC’s catalyst factories are confronted with double pressures demanding an improved green produc-
