In an era of scene-based consumption,the essence of operating a bookstore lies in accepting and enabling the bookstore to play its role as a cultural medium for browsing and appreciating books,which in turn fosters th...In an era of scene-based consumption,the essence of operating a bookstore lies in accepting and enabling the bookstore to play its role as a cultural medium for browsing and appreciating books,which in turn fosters the development of a distinctive bookstore culture.This new type of consumption context has led to an evolution in the book-reading culture in physical bookstores that is characterized by a shift from a paradigm of passive reading to one where the emphasis is on interactive viewing.This transition has laid the foundation for the creation of cultural atmospheres in bookstores,and it highlights the visual interactions that now exist between readers and books as well as with other related cultural industries.The dominant and fundamental logic behind this process is symbiosis,experience,aesthetics,immersion,and creativity.However,when a form of culture that focuses on consumption-oriented browsing begins to overshadow knowledge acquisition during the process of book reading,the cultural essence of bookstores is likely to be diminished.Therefore,the cultural essence within the scene-based consumption context should be enhanced by creating innovative viewing activities that showcase the cultural and emotional implications inherent in the scene itself,and thus help to align the identity of the bookstore with its in-situ cultural space.展开更多
With the continuous improvement of people’s material living standards,people are increasingly pursuing the cultural connotation of the destination in the process of tourism.At the same time,with the continuous develo...With the continuous improvement of people’s material living standards,people are increasingly pursuing the cultural connotation of the destination in the process of tourism.At the same time,with the continuous development of China’s cultural and tourism integration,the cultural atmosphere of the tourist destination is also increasingly affecting the development of urban tourism.This study summarizes the Shanghai cultural atmosphere,brand cognition,brand satisfaction and brand attachment in Shanghai and explores the influence path of cultural atmosphere on tourist brand attachment to their destination in Shanghai.This research used AMOS software to quantitatively analyze the relationships among cultural atmosphere,brand cognition,satisfaction,and brand attachment.The results show that:Firstly,Shanghai cultural atmosphere has a significant direct positive influence on Shanghai brand cognition,brand satisfaction and brand attachment;secondly,the brand cognition of visitors to Shanghai has a significant direct and positive effect on brand satisfaction,and then indirectly has a positive effect on brand attachment;thirdly,Shanghai cultural atmosphere indirectly has a positive effect on brand attachment through brand satisfaction.展开更多
With the rapid development of rural tourism and increasing awareness of cultural preservation,traditional villages have become key destinations for modern individuals seeking cultural identity and nostalgic experience...With the rapid development of rural tourism and increasing awareness of cultural preservation,traditional villages have become key destinations for modern individuals seeking cultural identity and nostalgic experiences.Their unique cultural atmosphere,historical relics,and humanistic environments provide tourists with immersive experiences distinct from urban life.This study takes Qian gang Ancient Village as a case to explore how cultural atmosphere and nostalgia influence tourists well-being and further drive environmentally responsible behavior.The findings reveal that the cultural atmosphere and nostalgia in traditional villages significantly enhance tourists hedonic and eudaimonic well-being.Both forms of well-being are closely linked to environmentally responsible behavior,and nostalgia also directly influence such behavior.This research offers theoretical and practical insights for sustainable rural tourism management.展开更多
This book takes the author's work and life in Yinchuan,Ningxia,as the main creative background,and is divided into eleven chapters including"Square,""Street,""Rooftop."and so on.With ...This book takes the author's work and life in Yinchuan,Ningxia,as the main creative background,and is divided into eleven chapters including"Square,""Street,""Rooftop."and so on.With a delicate writing style,Tian Xin captures the cultural atmosphere and details of lite in the city through her observations and life experiences,showcasing the literary significance hidden in the daily life of Yinchuan.In these words,the city is no longer a cold and lifeless cluster of buildings,but a vibrant stage flld with warmth and vitality.展开更多
基金supported by the Zhijiang Youth Special Project entitled“Cross-Cultural Examination of National Identity and Discourse Formation in Chinese Short Video Content” (Project No.:24ZJQN026Y)a philosophy and social sciences project funded by Zhejiang province。
文摘In an era of scene-based consumption,the essence of operating a bookstore lies in accepting and enabling the bookstore to play its role as a cultural medium for browsing and appreciating books,which in turn fosters the development of a distinctive bookstore culture.This new type of consumption context has led to an evolution in the book-reading culture in physical bookstores that is characterized by a shift from a paradigm of passive reading to one where the emphasis is on interactive viewing.This transition has laid the foundation for the creation of cultural atmospheres in bookstores,and it highlights the visual interactions that now exist between readers and books as well as with other related cultural industries.The dominant and fundamental logic behind this process is symbiosis,experience,aesthetics,immersion,and creativity.However,when a form of culture that focuses on consumption-oriented browsing begins to overshadow knowledge acquisition during the process of book reading,the cultural essence of bookstores is likely to be diminished.Therefore,the cultural essence within the scene-based consumption context should be enhanced by creating innovative viewing activities that showcase the cultural and emotional implications inherent in the scene itself,and thus help to align the identity of the bookstore with its in-situ cultural space.
基金This study was supported by a grant from the Projects of the National Natural Science Foundation of China(No.72074053)a grant from the Projects of the Wangdao Foundation of Fudan University(No.19087).
文摘With the continuous improvement of people’s material living standards,people are increasingly pursuing the cultural connotation of the destination in the process of tourism.At the same time,with the continuous development of China’s cultural and tourism integration,the cultural atmosphere of the tourist destination is also increasingly affecting the development of urban tourism.This study summarizes the Shanghai cultural atmosphere,brand cognition,brand satisfaction and brand attachment in Shanghai and explores the influence path of cultural atmosphere on tourist brand attachment to their destination in Shanghai.This research used AMOS software to quantitatively analyze the relationships among cultural atmosphere,brand cognition,satisfaction,and brand attachment.The results show that:Firstly,Shanghai cultural atmosphere has a significant direct positive influence on Shanghai brand cognition,brand satisfaction and brand attachment;secondly,the brand cognition of visitors to Shanghai has a significant direct and positive effect on brand satisfaction,and then indirectly has a positive effect on brand attachment;thirdly,Shanghai cultural atmosphere indirectly has a positive effect on brand attachment through brand satisfaction.
基金Supported by the 14 th Five Year Plan Project for the Development of Philosophy and Social Sciences of Guangzhou(2023GZGJ83).
文摘With the rapid development of rural tourism and increasing awareness of cultural preservation,traditional villages have become key destinations for modern individuals seeking cultural identity and nostalgic experiences.Their unique cultural atmosphere,historical relics,and humanistic environments provide tourists with immersive experiences distinct from urban life.This study takes Qian gang Ancient Village as a case to explore how cultural atmosphere and nostalgia influence tourists well-being and further drive environmentally responsible behavior.The findings reveal that the cultural atmosphere and nostalgia in traditional villages significantly enhance tourists hedonic and eudaimonic well-being.Both forms of well-being are closely linked to environmentally responsible behavior,and nostalgia also directly influence such behavior.This research offers theoretical and practical insights for sustainable rural tourism management.
文摘This book takes the author's work and life in Yinchuan,Ningxia,as the main creative background,and is divided into eleven chapters including"Square,""Street,""Rooftop."and so on.With a delicate writing style,Tian Xin captures the cultural atmosphere and details of lite in the city through her observations and life experiences,showcasing the literary significance hidden in the daily life of Yinchuan.In these words,the city is no longer a cold and lifeless cluster of buildings,but a vibrant stage flld with warmth and vitality.
