BYD is one of the largest new energy vehicle companies in China.Analyzing its scenario and the factors that affect its value helps to understand and identify development opportunities and potential problems.On one han...BYD is one of the largest new energy vehicle companies in China.Analyzing its scenario and the factors that affect its value helps to understand and identify development opportunities and potential problems.On one hand,this paper makes a qualitative analysis of BYD,using SWOT model to study the internal capability and external environment of BYD.On the other hand,the multiple regression model is used for quantitative analysis of BYD’s enterprise value,and the model is established based on three factors:enterprise fundamentals,investor behavior and psychology,and macroeconomic policy uncertainty,and the stepwise regression is carried out.The results show that the increase of institutional investors’shareholding ratio,the increase of investor sentiment index,and the increase of M2 growth rate will increase the overall enterprise value,while the increase of economic policy uncertainty will decrease the enterprise value.展开更多
With the increasingly severe global climate change problem,the“dual carbon”goals(peak carbon emissions and carbon neutrality)have become a common focus of international attention.The report of the 20th National Cong...With the increasingly severe global climate change problem,the“dual carbon”goals(peak carbon emissions and carbon neutrality)have become a common focus of international attention.The report of the 20th National Congress of the Communist Party of China clearly emphasizes the need to accelerate the green transformation of development models,implement comprehensive strategies for frugal development,support the growth of green and low-carbon industries,and promote the concept of green consumption.At the same time,“Made in China 2025”also elaborates on the strategic concept of innovation-driven and green development centered,and strives for breakthroughs in key industries such as new energy vehicles.In such a macro environment,adopting green innovation measures by enterprises not only contributes to ecological protection but also has an undeniable impact on their economic performance and overall value.This article takes BYD Group as a case study to explore in detail the positive effects of green innovation on its economic performance.We first systematically organized and analyzed BYD’s specific practices in green innovation;Then,by examining three key financial indicators,BYD’s current financial situation was analyzed in depth;On this basis,combined with research data,the positive impact of green innovation on BYD’s financial performance was revealed;Finally,based on the analysis results,relevant suggestions are proposed to provide reference for the sustainable development of enterprises in the context of“dual carbon.”展开更多
BYD,a Chinese car brand founded in 1995,initially started with only 20 people.But until 2003,it had grown into the second largest rechargeable battery manufacturer in the world and established the BYD Motor Company in...BYD,a Chinese car brand founded in 1995,initially started with only 20 people.But until 2003,it had grown into the second largest rechargeable battery manufacturer in the world and established the BYD Motor Company in the same year.Its main production businesses include business cars and family cars.Because BYD is a new type of car company that starts late and has a lower starting point,it mainly takes the production of low end household small car as its main business.So most of the domestic consumers have been positioning BYD as the low end market.However,BYD has been developing in the high-end market of the mid end market and electric vehicle in the past two years,with low starting point but rapid development.BYD has transformed from an ordinary domestic automobile enterprise into a global electric electric giant.Electric vehicles and buses are exported to more than 170 countries and regions around the world.And more than 20 production bases have been established in the world,with a total area of more than 16 million square meters and about 200 thousand employees.The development of BYD has made us see the rapid development of Chinese economy and Chinese automobile enterprises.The share of domestic automobile in the global automobile market has gradually become bigger.At present,most of the consumers in China lack the scientific and effective evaluation of“BYD”.This article is aimed at calculating the value of BYD by the way of value evaluation,and using scientific methods to tell consumers the value and status of BYD.展开更多
Due to the requirements of society,more and more manufacturers begin to pay attention to green marketing.As the world's leading manufacturer,BYD has started to research new energy vehicles and already received som...Due to the requirements of society,more and more manufacturers begin to pay attention to green marketing.As the world's leading manufacturer,BYD has started to research new energy vehicles and already received some results,but it still has some problems.Several suggestions are given.BYD should master core new energy technology for its further development,attach importance to multiple marketing methods,strengthen efforts to build a green brand and get the support of R&D from the national government.展开更多
文摘BYD is one of the largest new energy vehicle companies in China.Analyzing its scenario and the factors that affect its value helps to understand and identify development opportunities and potential problems.On one hand,this paper makes a qualitative analysis of BYD,using SWOT model to study the internal capability and external environment of BYD.On the other hand,the multiple regression model is used for quantitative analysis of BYD’s enterprise value,and the model is established based on three factors:enterprise fundamentals,investor behavior and psychology,and macroeconomic policy uncertainty,and the stepwise regression is carried out.The results show that the increase of institutional investors’shareholding ratio,the increase of investor sentiment index,and the increase of M2 growth rate will increase the overall enterprise value,while the increase of economic policy uncertainty will decrease the enterprise value.
基金Interim Achievements of the 2023 Internationalization Special Projects 2023ZX13 and 2023ZX14 of Zhejiang Financial College。
文摘With the increasingly severe global climate change problem,the“dual carbon”goals(peak carbon emissions and carbon neutrality)have become a common focus of international attention.The report of the 20th National Congress of the Communist Party of China clearly emphasizes the need to accelerate the green transformation of development models,implement comprehensive strategies for frugal development,support the growth of green and low-carbon industries,and promote the concept of green consumption.At the same time,“Made in China 2025”also elaborates on the strategic concept of innovation-driven and green development centered,and strives for breakthroughs in key industries such as new energy vehicles.In such a macro environment,adopting green innovation measures by enterprises not only contributes to ecological protection but also has an undeniable impact on their economic performance and overall value.This article takes BYD Group as a case study to explore in detail the positive effects of green innovation on its economic performance.We first systematically organized and analyzed BYD’s specific practices in green innovation;Then,by examining three key financial indicators,BYD’s current financial situation was analyzed in depth;On this basis,combined with research data,the positive impact of green innovation on BYD’s financial performance was revealed;Finally,based on the analysis results,relevant suggestions are proposed to provide reference for the sustainable development of enterprises in the context of“dual carbon.”
文摘BYD,a Chinese car brand founded in 1995,initially started with only 20 people.But until 2003,it had grown into the second largest rechargeable battery manufacturer in the world and established the BYD Motor Company in the same year.Its main production businesses include business cars and family cars.Because BYD is a new type of car company that starts late and has a lower starting point,it mainly takes the production of low end household small car as its main business.So most of the domestic consumers have been positioning BYD as the low end market.However,BYD has been developing in the high-end market of the mid end market and electric vehicle in the past two years,with low starting point but rapid development.BYD has transformed from an ordinary domestic automobile enterprise into a global electric electric giant.Electric vehicles and buses are exported to more than 170 countries and regions around the world.And more than 20 production bases have been established in the world,with a total area of more than 16 million square meters and about 200 thousand employees.The development of BYD has made us see the rapid development of Chinese economy and Chinese automobile enterprises.The share of domestic automobile in the global automobile market has gradually become bigger.At present,most of the consumers in China lack the scientific and effective evaluation of“BYD”.This article is aimed at calculating the value of BYD by the way of value evaluation,and using scientific methods to tell consumers the value and status of BYD.
文摘Due to the requirements of society,more and more manufacturers begin to pay attention to green marketing.As the world's leading manufacturer,BYD has started to research new energy vehicles and already received some results,but it still has some problems.Several suggestions are given.BYD should master core new energy technology for its further development,attach importance to multiple marketing methods,strengthen efforts to build a green brand and get the support of R&D from the national government.
