This study analyzes 81 NHK(Japan Broadcasting Corporation)reports on the Belt and Road Initiative(BRI)from January 2020 to January 2024.It examines the changing themes,strategies,and attitudes towards the BRI.Findings...This study analyzes 81 NHK(Japan Broadcasting Corporation)reports on the Belt and Road Initiative(BRI)from January 2020 to January 2024.It examines the changing themes,strategies,and attitudes towards the BRI.Findings reveal that during the COVID-19 pandemic,NHK focused on China’s“vaccine diplomacy”and aid,portraying China as a proactive global player,while suggesting competition.In the context of the Russia-Ukraine conflict and the BRI forum,NHK’s coverage shifted towards geopolitics and international cooperation,showing skepticism and caution.Future efforts should emphasize improving communication with Japan to highlight the positive outcomes of the BRI and counter negative perceptions.展开更多
基金supported by the Nanjing University of Finance and Economics Teaching Reform Project,“Exploration and Practice of Ideological and Political Education in Elementary Japanese Courses:A Multidimensional Integration from Language Origins to Social Issues”(Project Number:XJWC3202449).
文摘This study analyzes 81 NHK(Japan Broadcasting Corporation)reports on the Belt and Road Initiative(BRI)from January 2020 to January 2024.It examines the changing themes,strategies,and attitudes towards the BRI.Findings reveal that during the COVID-19 pandemic,NHK focused on China’s“vaccine diplomacy”and aid,portraying China as a proactive global player,while suggesting competition.In the context of the Russia-Ukraine conflict and the BRI forum,NHK’s coverage shifted towards geopolitics and international cooperation,showing skepticism and caution.Future efforts should emphasize improving communication with Japan to highlight the positive outcomes of the BRI and counter negative perceptions.
