By analyzing the dilemma encountered in practical teaching of new media advertising course in the digital economy era, this paper explores the teaching path of new media advertising course based on “three-dimensional...By analyzing the dilemma encountered in practical teaching of new media advertising course in the digital economy era, this paper explores the teaching path of new media advertising course based on “three-dimensional” practical teaching system, and believes that it is necessary to accurately determine talent training objectives, and construct the three dimensions of practical teaching, practical ability, and new media entrepreneurship and employment. Finally, the teaching countermeasures of practical teaching system based on three dimensions are put forward.展开更多
As the Chinese proverb goes,a man of his thirties should be independent.For a person,it s time to shoulder the responsibility he or she longs for.For a major and a School,it s time to root deep,to take responsibility ...As the Chinese proverb goes,a man of his thirties should be independent.For a person,it s time to shoulder the responsibility he or she longs for.For a major and a School,it s time to root deep,to take responsibility and to fulfill its dream of 'a School stands for a hundred years as a tree for a thousand years'.As the Advertising School of Communication University of China embraces its 30th 'birthday',Zhao Xinli,the Associate Dean of the School,was exclusively interviewed by China’s Foreign Trade.展开更多
基金Sponsored by 2022 “Tourism Industry Economic Teaching Innovation Team” of Taishan University。
文摘By analyzing the dilemma encountered in practical teaching of new media advertising course in the digital economy era, this paper explores the teaching path of new media advertising course based on “three-dimensional” practical teaching system, and believes that it is necessary to accurately determine talent training objectives, and construct the three dimensions of practical teaching, practical ability, and new media entrepreneurship and employment. Finally, the teaching countermeasures of practical teaching system based on three dimensions are put forward.
文摘As the Chinese proverb goes,a man of his thirties should be independent.For a person,it s time to shoulder the responsibility he or she longs for.For a major and a School,it s time to root deep,to take responsibility and to fulfill its dream of 'a School stands for a hundred years as a tree for a thousand years'.As the Advertising School of Communication University of China embraces its 30th 'birthday',Zhao Xinli,the Associate Dean of the School,was exclusively interviewed by China’s Foreign Trade.