This paper,grounded in the theory of business model innovation,examines the Chinese People’s Health Press(人民卫生出版社)as a case study to explore strategies for innovating business models within the context of prof...This paper,grounded in the theory of business model innovation,examines the Chinese People’s Health Press(人民卫生出版社)as a case study to explore strategies for innovating business models within the context of professional publishing convergence development.The research posits that effective business model innovation in this domain necessitates a comprehensive reform of its constituent elements.It advocates for a systematic approach to reconstructing value propositions,enhancing value creation and delivery processes,and optimizing value capture mechanisms to achieve desired outcomes.展开更多
文摘This paper,grounded in the theory of business model innovation,examines the Chinese People’s Health Press(人民卫生出版社)as a case study to explore strategies for innovating business models within the context of professional publishing convergence development.The research posits that effective business model innovation in this domain necessitates a comprehensive reform of its constituent elements.It advocates for a systematic approach to reconstructing value propositions,enhancing value creation and delivery processes,and optimizing value capture mechanisms to achieve desired outcomes.
