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The Construction and Implementation of the Integration of Production and Marketing
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作者 WANGZhiwei GUOTongzhu +2 位作者 DIAOLimiao GEPanpan pengxuan 《外文科技期刊数据库(文摘版)经济管理》 2022年第12期080-084,共5页
Shougang joint-stock company through Shunleng-logistics coordination, Qianshun base coordination, production and marketing coordination of Qianshun integration construction and implementation, the integrated and coope... Shougang joint-stock company through Shunleng-logistics coordination, Qianshun base coordination, production and marketing coordination of Qianshun integration construction and implementation, the integrated and cooperative work among Shougangs sales system, Qiangang base and Shunyi district cold rolling base has been realized, and the operation goal of efficient contract fulfillment under the low inventory operation mode of Shougang cold rolling products has been realized. Compared with pre-optimization, the raw material warehouse reduces by 41.66%, and the contract manufacturing cycle shortens by 3-5 days, and the product flow supply of Shougang tends to be balanced, and the management effect is obviously improved. 展开更多
关键词 production and marketing COORDINATION roll period INVENTORY delivery cycle operating effect
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