With the continuous development of Chinas rural revitalization strategy, the problems of agriculture, rural areas and farmers are being paid more and more attention by the country. As an important part of agriculture,...With the continuous development of Chinas rural revitalization strategy, the problems of agriculture, rural areas and farmers are being paid more and more attention by the country. As an important part of agriculture, rural areas and farmers, agricultural insurance is an important part of the rural revitalization strategy. By discussing the development history of agricultural insurance, China shows the continuous development of agricultural insurance. The development status of agricultural insurance in China is under the strong support of agricultural insurance. Agricultural insurance mainly has the government, the insurance company and the farmer three main bodies. With the help of game principle, the positive correlation between government utility and the purchase intention of farmers and the product of agricultural insurance business opened by insurance companies, between enterprise utility and government subsidies, and farmers purchase willingness is proportional to the benefits brought by government subsidies and the purchase of agricultural insurance. This paper holds that the government should vigorously develop agricultural insurance through financial subsidies, which can promote the development of our national economy on the whole. And put forward the corresponding countermeasures and suggestions for some problems existing in the current agricultural insurance.展开更多
文摘With the continuous development of Chinas rural revitalization strategy, the problems of agriculture, rural areas and farmers are being paid more and more attention by the country. As an important part of agriculture, rural areas and farmers, agricultural insurance is an important part of the rural revitalization strategy. By discussing the development history of agricultural insurance, China shows the continuous development of agricultural insurance. The development status of agricultural insurance in China is under the strong support of agricultural insurance. Agricultural insurance mainly has the government, the insurance company and the farmer three main bodies. With the help of game principle, the positive correlation between government utility and the purchase intention of farmers and the product of agricultural insurance business opened by insurance companies, between enterprise utility and government subsidies, and farmers purchase willingness is proportional to the benefits brought by government subsidies and the purchase of agricultural insurance. This paper holds that the government should vigorously develop agricultural insurance through financial subsidies, which can promote the development of our national economy on the whole. And put forward the corresponding countermeasures and suggestions for some problems existing in the current agricultural insurance.