摘要
简述创意标志在国际市场的作用。分析标志创意设计的表达方法主要体现为:寓意和象征、想象和联想。并以成功案例进一步深入研究总结,充分说明标志创意设计的重要性。
The function of creative design in international market was introduced, The main embodi ment of creative design was analyzed, including moral, symbolization, imagination and association. The importance of creative design was explained through the analysis of successful cases.
出处
《包装工程》
CAS
CSCD
北大核心
2006年第4期248-249,260,共3页
Packaging Engineering
关键词
创意设计
寓意
象征
想象
联想
Creative design
moral
synbolization
imagination
association